Job Title: B2B Graphic Designer
Location:
Remote Working Hours:
Eastern Standard Time (U.S. Hours) Engagement:
Full-Time - Independant Contractor
About the Role
Pavago on belaf of their client is hiring a
B2B Graphic Designer
who understands how to create
high-performing static ad creatives for cold audiences . This role is designed for a designer who can take
go-to-market messaging, campaign strategy, and ICP insights
and translate them into
visually compelling ad creatives that drive clicks and conversions. You will work closely with marketing and growth teams to produce ad creatives used across
LinkedIn, Google Display, Meta, and other digital platforms . The adecuado candidate understands
B2B advertising psychology , can design for
performance , and enjoys testing creative variations to improve campaign results.
Key Responsibilities
Ad Creative Design
Design
high-converting static B2B ad creatives
for platforms such as
LinkedIn, Google Display, and Meta . Translate
campaign briefs, messaging frameworks, and go-to-market strategies
into compelling visual concepts.
Produce
multiple ad variations
to support A/B testing across headlines, visuals, layouts, and CTAs. Create assets in
multiple formats and dimensions
to meet the requirements of different ad platforms. Maintain strong
brand consistency
while tailoring creatives for different audience segments.
Creative Strategy & Collaboration
Interpret
Ideal Customer Profiles (ICPs), messaging strategies, and campaign objectives
to inform creative direction. Collaborate with marketing and growth teams to ensure creative assets align with
campaign performance goals . Participate in campaign brainstorming and contribute
creative ideas for new ad concepts . Review performance insights with the marketing team and iterate on creative designs based on results.
Creative Production & Workflow
Manage multiple ad creative projects while maintaining
high quality and meeting deadlines . Build and maintain a
library of creative assets,
📌 B Graphic Designer (Metepec)
🏢 Pavago
📍 Metepec
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