Trade Marketing Manager
Mexico - City

Come build something that matters.

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of more than 50,000 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®.

The Job:

As a Trade Marketing Manager, you’ll be part of our Marketing team working as a hybrid employee.

You’ll get to:
- Develop and implement trade marketing strategies aligned with Stanley Black & Decker’s commercial priorities, growth plans, and brand objectives.
- Translate brand and business strategies into channel-specific activation plans, promotional programs, merchandising initiatives, and customer-facing campaigns.
- Partner with Sales and Key Account teams to support customer business planning, seasonal activations,



product launches, and sell-out acceleration.
- Drive excellence in in-store and channel execution, including displays, planograms, point-of-sale materials, promotional assets, and visibility programs.
- Collaborate with Brand Marketing and Product teams to adapt campaigns and launches for effective execution across channels and customers.
- Support go-to-market planning for new products and portfolio initiatives across relevant retail, distributor, and omni-channel environments.
- Analyze sales trends, promotional effectiveness, customer performance, and market insights to identify opportunities and improve return on investment.
- Track and report key performance indicators such as sell-out, distribution, display compliance, promotional execution, and market share performance.
- Manage the Trade Marketing budget with discipline, ensuring efficient allocation of resources and measurable business impa

📌 Manager Trade Marketing (Ciudad de México)
🏢 Stanley Black & Decker
📍 Ciudad de México