06 sep
|
PEPSICO
|
Miguel Hidalgo
06 sep
PEPSICO
Miguel Hidalgo
Overview:
CAREERS TO SMILE ABOUT
At PepsiCo, you’ll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay’s and Quaker, our work touches millions of people every day.
At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve.
Whatever your role, you’ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.
Responsibilities:
The Opportunity
The Americas Media Category Director leads the strategy, governance, and commercial performance of all media procurement activities across the entire Americas region — including the U.S., Canada, Mexico, Central America, and South America.
As the region’s two largest and most complex media markets, the U.S. and Mexico represent a disproportionate share of responsibility and strategic focus for this role.
This leader is accountable for developing enterprise-aligned media sourcing strategies, elevating agency performance, optimizing investment transparency, driving innovation, and navigating the varied regulatory, cultural, and media-ecosystem realities across these markets.
This role is based in Mexico City and requires extensive cross-regional leadership and partnership with Marketing, General Media, Insights, Finance, Legal, and local business units.
Your Impact
Strategic Leadership Across the Americas
- Build and execute a unified media procurement strategy across the U.S., Canada, Mexico, Central America, and South America, with a strong emphasis on U.S. and Mexico market dynamics.
- Integrate regional differences in regulation
📌 Procurement Director (Miguel Hidalgo)
🏢 PEPSICO
📍 Miguel Hidalgo