Company:
Mexico Branch Office
Miscellaneous Group, Miscellaneous Group u003e Data Analyst
Qualcomm is a company of inventors that unlocked 5G ushering in an age of rapid acceleration in connectivity and new possibilities that will transform industries, create jobs, and enrich lives. It takes inventive minds with diverse skills, backgrounds, and cultures to transform 5Gs potential into world-changing technologies and products. General Summary:
Summary: The Senior Marketing Data Analyst will play a crucial role in empowering data-driven decision-making across our marketing organization. Reporting to the Staff Manager of Marketing Analytics; this individual will handle Performance Analysis u0026 Reporting through the data management of and dashboard; with the ability to collect, analyze and interpret marketing data to offer actionable insights into marketing performance. The idóneo candidate is highly analytical, detail-oriented, a proactive problem-solver and has a strong understanding of marketing principles within a technology context. S. on a bi-annual basis.




This is an office based position located in Mexico City.
Please provide your resume in English.
Proficient in Data Management
Collection u0026 Management of data:
Gather, clean and validate marketing data from various sources including, web analytics tools (e.g., Google Analytics, Adobe Analytics), advertising platforms (e.g., Google Ads, LinkedIn Ads, Meta Ads), media monitoring platforms (e.g., Brandwatch), social APIs (e.g., X, YouTube, Sprout) and internal databases.
Ensure data accuracy, consistency and integrity across all reporting by keeping clean, organized data management processes.
Document and maintain processes for data enrichment and a comprehensive data dictionary.
Performance Reporting through Dashboard development:
Develop marketing performance dashboards and reports (e.g. Tableau or Salesforce MCI), highlighting key trends, successes and areas for improvement.
Analyze marketing activity per

📌 Senior Marketing Data Analyst (Ciudad de México)
🏢 Qualcomm
📍 Ciudad de México