06 sep
|
Oliver Agency
|
Cuernavaca
06 sep
Oliver Agency
Cuernavaca
is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. You'll be the strategic engine behind Dove's social presence, turning audience understanding, cultural signals, and platform data into briefs, frameworks, and recommendations that guide the creative team to produce stand-out work. Working across always-on content, campaign activations, creator partnerships, and reactive cultural moments, you'll ensure Dove's social output is strategically coherent and creatively ambitious.
We're looking for someone who can think at brand level and act at platform level, someone equally comfortable articulating a long-term content strategy as they are writing a sharp brief for a trending moment on TikTok. Success means social work that is rooted in real insight, aligned with Dove's brand purpose, and demonstrably effective in driving engagement, conversation, and brand affinity.
Lead social-first strategy for Dove, developing content strategies, campaign platforms, and always-on frameworks that connect brand purpose to audience behaviour on social
Mine consumer, cultural, and category insight to identify opportunities for Dove to show up meaningfully in social conversations and cultural moments
Translate platform data, social listening, and audience research into actionable creative briefs that give the team a clear strategic springboard
Collaborate with social media managers to align strategic recommendations with publishing plans, platform priorities, and performance learnings
Inform creator and influencer strategy, identifying partnership opportunities that are authentic to Dove's brand and relevant to target audiences
Present strategic thinking and campaign recommendations to the Dove brand team with clarity, confidence, and a strong point of view
Analy
📌 Digital Brand Strategist (Cuernavaca)
🏢 Oliver Agency
📍 Cuernavaca