As the Director of Growth Marketing, EMEA, you will lead the regional growth strategy across all acquisition and retention levers, driving sustainable revenue growth and customer lifetime value across multiple European markets. This role is ideal for a data-driven, creative, and strategic marketing leader with deep DTC and eCommerce experience who thrives in fast-paced, international environments.
You will own the full-funnel growth vision for EMEA—balancing global frameworks with local market nuance—while building and leading a best-in-class regional growth organization.

Key ResponsibilitiesGrowth Strategy & Leadership
- Define and own the EMEA growth marketing vision across paid, organic, earned, and owned channels.
- Lead customer acquisition, retention, and lifecycle growth initiatives to maximize LTV and profitability.
- Act as a strategic partner to EMEA leadership, contributing insights that shape country-level growth plans and broader regional strategy.
- Represent EMEA in general marketing forums, sharing local insights and best practices to inform global initiatives.





Team Leadership & Cross-Functional Collaboration
- Hire, lead, and mentor a high-performing regional Growth Marketing team covering paid media, influencers, social, retention, affiliates, social commerce, and external partners.
- Build and scale a best-in-class in-house EMEA digital growth hub.
- Set clear goals, KPIs, roadmaps, and development plans to drive accountability and professional growth.
- Partner closely with Creative, Brand, Web, Product, eCommerce, Data, and Operations teams to align priorities, messaging, and execution.
- Foster a test-and-learn, data-informed culture that encourages innovation and continuous improvement.

Localization & Market Execution
- Define and execute market-specific growth strategies in partnership with Country Managers.
- Adapt global campaigns to local cultures, languages, and consumer behaviors.
- Conduct ongoing market and competitive analysis to id

📌 Director of Growth Marketing (Tijuana)
🏢 Activate Talent
📍 Tijuana