Job Title: B2B Graphic DesignerLocation: Remote
Working Hours: Eastern Standard Time (U.S. Hours)
Engagement: Full-Time - Independant Contractor

About the RolePavago on belaf of their client is hiring a B2B Graphic Designer who understands how to create high-performing static ad creatives for cold audiences.
This role is designed for a designer who can take go-to-market messaging, campaign strategy, and ICP insights and translate them into visually compelling ad creatives that drive clicks and conversions.
You will work closely with marketing and growth teams to produce ad creatives used across LinkedIn, Google Display, Meta, and other digital platforms.
The adecuado candidate understands B2B advertising psychology, can design for performance, and enjoys testing creative variations to improve campaign results.

Key ResponsibilitiesAd Creative Design
- Design high-converting static B2B ad creatives for platforms such as LinkedIn, Google Display, and Meta.
- Translate campaign briefs, messaging frameworks, and go-to-market strategies into compelling visual concepts.




- Produce multiple ad variations to support A/B testing across headlines, visuals, layouts, and CTAs.
- Create assets in multiple formats and dimensions to meet the requirements of different ad platforms.
- Maintain strong brand consistency while tailoring creatives for different audience segments.

Creative Strategy & Collaboration
- Interpret Ideal Customer Profiles (ICPs), messaging strategies, and campaign objectives to inform creative direction.
- Collaborate with marketing and growth teams to ensure creative assets align with campaign performance goals.
- Participate in campaign brainstorming and contribute creative ideas for new ad concepts.
- Review performance insights with the marketing team and iterate on creative designs based on results.

Creative Production & Workflow
- Manage multiple ad creative projects while maintaining high quality and meeting deadlines.
- Build and maintain a library of c

📌 B Graphic Designer (Xico)
🏢 Pavago
📍 Xico