WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s general media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
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- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
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- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
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- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency.
Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary and Impact
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- Strategic Planning
Talent Identification.
Definition of Influencer Mix: Structure balanced campaigns between Mega-influencers (for mass reach), Micro/Nano influencers (for specific niches), and KOLs (key opinion leaders).
Briefing: Translate business objectives into creative instructions that influencers can execute without losing their essence.
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- Operational Management and Relations
📌 Content Manager (Metepec)
🏢 WPP Media
📍 Metepec
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