About our companyConfie is the largest independent personal lines insurance agency and broker in the United States—serving customers nationwide.
In ****, we established our Shared Services Center in Tijuana, Baja California, creating a world -class operation built to efficiently support our customers, drive innovation, and develop exceptional talent.
Since then, our Mexico operation has become a vital extension of our organization, strengthening the work that powers our U.S. business and elevating the experience of customers across all 50 states.
Today, more than 1,800 team members—both on -site and remote—help fuel our success with a focus on quality, consistency, and operational excellence.Our growth reflects a deep investment in technology, continuous improvement, and—most importantly—our people.
We foster an inclusive, fast -paced, and collaborative culture where employees are encouraged to grow and build long -term careers with a company shaping the future of insurance.Learn more at ManagerWill plan, execute,and optimize paid search campaigns across various platforms, focusing ondriving high -quality traffic, increasing lead generation, and maximizing ROI.This individual will work closely with the digital marketing and analyticsteams to develop strategies that improve the company's online visibility, increase sales, and attract customers in the competitive insurance industry.As a hands -on leader, you will oversee key client accounts across insurance andother competitive lead -generation verticals, ensuring our omnichannelstrategies remain highly profitable.RequirementsBachelor's degree in marketing, business, orrelated field.Highly analytical and critical thinker, withadvanced proficiency in MS Excel for deep data mining, reporting, and datasummarization.Proficiency in Google Ads, Bing Ads, and otherrelevant SEM tools.Minimum of 5 years of experience in SEM or paidsearch marketing,



preferably within the insurance or financial servicesindustry.Proven track record managing high -budget leadgeneration and eCommerce campaigns in highly competitive verticals (e.g.,mortgages, education, medical, financial).
Solid analytical skills with the ability toanalyze data and draw insights to improve campaigns.Job Responsibilities• Manage search campaigns across platforms such as Google& Bing Ads.
• Execute advanced optimization tactics and modern campaigntypes, including tROASOptimization, Performance Max (PMax), AI Mode, and others.
• Manage SEM campaigns of $100k /week+, and ensure campaignsare running withinbudget while achieving optimal results.
• Act as the primary client -facing expert, presentinghigh -level strategies, campaignprogress, and new business growth opportunities directly toclients.DP -RH -001 -Rev 0• Provide regular reports and insights on campaignperformance to senior leadership andother stakeholders.
Leverage advanced MS Excel techniques tomine through complexperformance data and create clear, actionable summaries.
• Analyze performance data to track KPIs such as CTR, CPC,and CPAs.
Apply criticalthinking to diagnose performance shifts beyond surface -levelmetrics.
• Implement projects to optimize KPIs.
• Optimize ad copy and messaging and improve Relevancy andAd Quality Scores.
• Bridge the gap between paid and organic growth by activelyapplying SEO best practices(our second most critical channel) and integrating paidsocial media insights.
• Support and guide a team of SEM Specialists.
• Stay updated with the latest SEM trends, tools, and bestpractices, especially thoserelevant to the insurance industryBenefitsRemote position (Mexico -based).
Private Health Insurance.Major Medical Insurance.Life Insurance.Saving Funds and Voluntary Savings Account.Profit Sharing (PTU).
Vacation Days (above law).
Christmas bonus (above law)Vacation premium.Management bonus.

📌 Sem Manager (San Pedro Garza García)
🏢 Confie TA Admin
📍 San Pedro Garza García