Communication & Content Senior Specialist
ZEEKR & Lynk & Co are looking for a Communication & Content Senior Specialist to lead product storytelling and content development for the Mexican market.
This role is responsible for transforming vehicle features, technologies, and innovations into compelling consumer-facing stories, while working closely with media partners, journalists, influencers, and content creators to bring those stories to life.
The idóneo candidate combines strong communications experience, a solid network of media and influencer contacts, and the ability to translate technical product information into engaging content that strengthens brand awareness and product understanding.
Key Responsibilities
Develop product messaging and storytelling frameworks for ZEEKR and Lynk & Co vehicles
Translate technical product features into clear and compelling consumer communications
Identify content opportunities and create story angles for video and digital content
Build and manage relationships with media, journalists, influencers, and content creators
Brief and guide content partners to ensure message accuracy and brand consistency
Coordinate with Product, Branding,



and Social Media teams to align communication strategies
Monitor content performance and optimize messaging, formats, and partner selection
Qualifications
5+ years of experience in PR, Communications, Media Relations, Content Marketing, or related fields
Proven experience collaborating with media outlets, journalists, influencers, or content creators
Strong storytelling, communication, and content development skills
Ability to understand technical products and translate them into engaging consumer narratives
Existing network of media and influencer contacts in Mexico
Advanced English and Spanish communication skills
Preferred
Experience in automotive, technology, mobility, luxury, or lifestyle industries.
Background in automotive journalism, product communications, or product marketing.
Knowledge of EVs and emerging automotive technologies.
Passion for cars, technology, and innovation.
What We're Looking For
A relationship-builder with strong media and influencer connections.
Someone who can balance creativity with attention to detail.
A self-starter who enjoys building processes and ideas from the ground up.

📌 Communication & Content Senior Specialist (México)
🏢 ZEEKR México
📍 México