WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.

WPP is the creative transformation company. WPP Media is WPP’s integral media collective. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Managers, Business Intelligence are excellent problem solvers and play a critical role working alongside their analytics and media peers.

In this role, you will help to improve marketing efficiency and support all data management and reporting deliverables. You will serve as a core partner to local Business Intelligence teams, leading development of reporting deliverables throughout the year. This may also include oversight of offshore Senior Associates. new elements/data).

Reporting & visualization: populate reporting and data deliverables (eg weekly/monthly/quarterly/wrap) and clear, accurate visualizations (Power BI/Tableau/Looker); ensure outputs meet quality and timeliness expectations.

Data extraction & hygiene: extract data from multiple media platforms; perform hygiene and QC.

Data QA: perform rigorous daily/weekly QA to identify, investigate, and resolve discrepancies; Data Governance: ensure all data governance and taxonomy requirements are adhered to.

Data integration support:



collaborate with BI teams and Data Operations to integrate new data sources and requirements (parsing, benchmarks, mapping), including troubleshooting, root cause analysis, and implementation of fixes.

Partner data collection: assist with intake and QA of partner-provided performance data.

Documentation: maintain current documentation for data processes, logic, and workflows to enable consistency and knowledge sharing.

Team support: support project timelines and deliverable schedules; propose ways to improve data quality, efficiency, and feasibility of new reporting asks.

Data/Reporting architecture & delivery: facilitate architectural discussions to ensure reporting products are optimally deployed with reliable availability and use of design features. Data engineering support (as needed): design/build/deploy ETL and data management processes with robust error/exception handling and rollback; provide production support for data loads and automate periodic reporting via custom queries/scripts (SQL/Python).

People leadership: supervise, train, and mentor senior/junior analysts as needed.

Experience: 5+ years in analytics/BI working with large datasets (or equivalent relevant experience).

BI & visualization: hands-on Power BI experience; Tableau/Looker helpful; strong ability to present data clearly and accurately.

Media & platforms: digital media experience preferred,



including Google Campaign Manager (ad serving), major digital/social platforms, and web analytics (Google Analytics and/or Adobe Analytics).

Technical skills: advanced Excel (pivots, lookups, charts); SQL/Python/R a plus; tag management and application coding experience are additional pluses.

Ways of working: able to run day-to-day workstreams on large analytical projects with limited guidance; strong communication, especially in offshore/onshore collaboration.

Communication skills: excellent written and verbal communication skills, especially as it pertains to working as part of an offshore team. ~ Leadership: proven experience managing and developing junior team members. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day, and more. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. This position is in a Remote or Hybrid Work Modality and must be performed within Colombian and Mexican territory.

Only candidates residing in these countries with a valid work permit may apply. Remote work contracts do not allow employment or relocation abroad. #

📌 Analytics Manager (Remote) (Isla Guadalupe)
🏢 WPP Media
📍 Isla Guadalupe