04 sep
|
Power Digital
|
Santiago de Querétaro
04 sep
Power Digital
Santiago de Querétaro
Who We Are: We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what's possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.
As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients. At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A;––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.
Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey. ***Proficiency in spoken and written English at an advanced level is required for this role. As a CRO Account Director, you'll be responsible for working with clients within the CRO service offering. This role focuses on servicing and leading a book of business while driving organizational growth through strategic leadership, data analysis, client engagement, experimentation, and platform proficiency.
Through indirect management, you will be supporting and coaching your pod's account managers, developers and designers.
The Account
Director will lead teams of highly-talented marketers by working closely to optimize their efforts and provide guidance, enforcing pivots when necessary. This role works to drive performance through CRO tactics, while guiding and counseling clients on how these tactics can drive business outcomes.
You will be responsible for leading a team of skilled UI/UX designers and developers, and account managers, providing guidance, mentorship, and ensuring cohesive collaboration to realize strategic objectives.
Data Analysis & Insights: Utilize analytical tools to derive actionable insights, present detailed analysis to clients, and identify key metrics for business growth. Provide regular updates on their performance, offering insights and actionable recommendations to drive targeted improvements. Update clients with comprehensive metrics and performance insights to empower informed decision-making.
Drive rapid experimentation to identify high-impact strategies, with a focus on optimizing e-commerce in alignment with targeted metrics. Service expansion ideation and ownership Ensure daily use of our proprietary technology (Iris and nova), Pulse (client performance and sentiment tool) cadence at 100%, and Power Circuit (our diagnostic system) compliance across managed ADs Platform Proficiency & Cross-Channel Marketing: Demonstrate proficiency in ecommerce platforms such as Shopify and Wordpress and a holistic approach to various marketing channels.
Team Coaching and Development: Delivers timely, specific feedback to account team members to up-level existing client services. Provides timely feedback to Group Directors and department leadership on performance management challenges. Responsible for other tasks and projects as assigned by CRO department leadership and Power Digital leadership, as needed Employ AI technologies to enhance and optimize business processes.
Utilize and leverage Power Digital's Nova ecosystem as it relates to your department.
Team Support: Step in to lead as AD across other accounts outside of your book of business when deemed necessary Enhance Client Performance: Implement strategies to optimize clients' operations, leading to improved efficiency and measurable growth. Foster trust and loyalty by understanding client needs, maintaining transparent communication,
and consistently delivering exceptional service.
A/B Testing Effectiveness: Efficiently executing A/B tests to improve conversion rates.
Testing Velocity: Maintaining an active testing schedule with a certain number of A/B tests per month. Continuously adapting strategies based on data from test results.
Experience speaking to business-level metrics such as LTV:CAC, MER, etc. Ability to quickly build rapport and develop relationships with executive-level points of contact Desire to work in a role that functions as both a marketing consultant and a business consultant for clients Highly dependable, self-starter, high energy, positive attitude with good organization, and time management skills Key Performance Indicators (KPIs) client revenue allocation of ~$13,750K per team member , while maintaining strong client performance and ~89% bi-annual retention . Ensure clients are satisfied with conversion rate optimization efforts and overall service by improving client feedback and satisfaction levels.
The target is to achieve an average client satisfaction score of 4.5 out of 5 on feedback surveys within the first 3 and 6 months with the client. Service expansion new pipeline of $25k/quarter A/B Testing Effectiveness: Efficiently executing A/B tests to improve conversion rates.
Testing Velocity: Maintaining an active testing schedule with a certain number of A/B tests per month.
Collaboration within the POD: Ensuring cross-departmental collaboration, coaching, development and communication to serve client needs. Continuously adapting strategies based on data from test results.
Power
Digital's people and culture are at the core of our success, which is why diversity in our team's backgrounds and experiences are paramount. Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training.
Power
Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at
📌 Business Account Executive (Santiago de Querétaro)
🏢 Power Digital
📍 Santiago de Querétaro