04 sep
|
Pearl
|
Playa del Carmen
04 sep
Pearl
Playa del Carmen
Marketing / SaaS / AI Technology Work Arrangement Remote Job Type Full-time Work Schedule Manila, Cebu, Davao Anywhere Remote About the Company Our client is a fast-growing creative technology company building the next generation of AI-powered design tools. Their platform combines advanced generative AI with an intuitive user experience, enabling creators, designers, and enthusiasts to produce professional-grade visuals in seconds.
The Email Lifecycle Marketing
Manager will own and build the company's CRM and lifecycle email strategy from the ground up. You will act as the voice of the brand in the inbox, combining strategy, technical execution, and creative excellence. This role requires a hybrid marketer—part lifecycle strategist, part systems thinker, and part creative operator—who can thrive in a fast-paced, product-led growth (PLG) environment.
The adecuado candidate enjoys cross-functional collaboration, is data-driven, and has a strong creative sensibility. Provide actionable insights from email performance to influence Product and Growth strategy. Establish email as a core communication channel that reflects a polished, human, and cohesive brand voice.
Streamline email marketing processes for efficiency, accuracy, and scalability.
Lifecycle
Infrastructure & Orchestration – 40% Own and manage the ESP and CRM stack, ensuring smooth integration with product data. Build and maintain dynamic user segments based on behavioral and usage data. Run A/B tests on subject lines, timing, layouts, messaging, and CTAs. Monitor key performance metrics and translate results into actionable recommendations for Product and Growth teams.
Campaign
Execution & Creative – 30% Design, write, and build high-quality, visually compelling emails aligned with brand standards. Ensure proper rendering across devices and inbox providers. Customize and troubleshoot email templates using HTML/CSS as needed. 3–5+ years of experience in Lifecycle Marketing, CRM, or Email Marketing.
Strong experience with modern ESPs and marketing automation platforms (e.g., Proficiency with data segmentation, triggers, and event-based workflows. Strong analytical skills with familiarity in Mixpanel, Amplitude, or Google Analytics. Excellent copywriting skills with a human, engaging tone.
Working knowledge of HTML/CSS for email customization. Familiarity with Figma, Photoshop, or similar design platforms.
Experience in early-stage or fast-scaling startup environments. Basic SEO knowledge as it applies to email campaigns. io, Braze, Iterable, Autopilot, Mixpanel, Amplitude, Google Analytics, HTML/CSS Nice-to-Haves (Preferred) Figma, Photoshop, generative AI tools Competitive Salary: Based on experience and skills Remote Work: Fully remote—work from anywhere Performance Bonus: Based on data accuracy, reporting timeliness, and overall sales efficiency Team Incentives: Recognition for maintaining 100% CRM hygiene and on-time reporting Generous PTO: In accordance with company policy Health Coverage for PH-based talents: HMO coverage after 3 months for full-time employees Direct Mentorship: Ongoing access to resources for professional growth Global Networking: If this role aligns with your skills and goals, apply now to take the next step in your journey with Pearl.
📌 Manager Email Marketing (Remote) (Playa del Carmen)
🏢 Pearl
📍 Playa del Carmen