About the role

We are seeking a hands-on Marketing Assistant to support a growing B2B consulting and SaaS-focused organization serving the construction industry. This role is execution-focused and idóneo for a marketer who enjoys building campaigns, managing CRM systems, and driving measurable results through digital channels. You'll play a key role in increasing brand awareness, generating qualified leads, and supporting SaaS growth initiatives in a results-driven environment. Duties / Tasks to perform

Execute and manage day-to-day marketing activities across social media, email, and direct outreach channels Schedule and publish content on LinkedIn, Instagram, and Facebook Design simple marketing visuals using Canva Repurpose long-form content into short-form posts and reels Engage with target audiences through comments, reactions, and direct messages Build and manage targeted lead lists aligned with ideal customer profiles Execute LinkedIn, email, and messenger outreach campaigns Maintain consistent follow-up and outreach sequences Log and manage all lead activity within the CRM system Build and manage email marketing campaigns and nurture sequences Maintain clean, organized CRM data including lead stages, tags, and segmentation Support CRM and marketing automation workflows Track performance metrics related to engagement, leads, demos, and conversions Prepare simple weekly or monthly performance summaries Use AI tools to support content creation and outreach drafts, with full human review and quality control Assist with marketing collateral, lead magnets, blog content, and website updates as needed

Minimum 2 years of experience in B2B digital marketing or lead generation Experience managing social media, email campaigns,



and outbound outreach Comfortable working with CRM systems and managing lead data Strong organizational skills and attention to detail Ability to work independently and meet deadlines Experience with LinkedIn outreach and lead generation campaigns Professional written and verbal communication skills Strong assets (nice to have): Experience with Zoho CRM, Zoho Marketing Automation, or Zoho One Familiarity with LinkedIn Sales Navigator Experience in construction, trades, or B2B SaaS marketing Experience supporting subscription-based products Comfort using AI tools responsibly in marketing workflows Schedule & availability

Monday through Friday, 8:00 AM – 12:00 PM PST (Part-time, Remote) Application process

Apply now to be considered for this opportunity. Qualified candidates will be contacted for an initial screening, followed by a role-focused interview to discuss experience, availability, and fit. Fully remote work environment Stable, long-term collaboration Clear scope of responsibilities and structured workflows Training and onboarding support Opportunity to work with international teams Exposure to modern tools and professional processes Supportive and collaborative work culture Opportunity for skill development and career growth

Before You Apply, Please Read:

At Freelance Latin America, we're excited to connect you with meaningful remote opportunities. However, we want to be clear: These are professional roles with set schedules defined by the client. Consistent availability is expected.

You will have a set work schedule determined by the client, and you are expected to be present during those hours. You will be part of the client's team. You'll follow their company guidelines, communication practices, and workflows, ensuring seamless collaboration.

KPIs and goals matter.

Your performance will be measured to ensure alignment with client expectations and project objectives. Training may be required. You might need to complete training to fully understand your role, tools, and client processes.

Commitment and responsibility are essential. We work with clients who rely on your dedication to deliver consistent, high-quality results. This is key to building trust and long-term partnerships. Ready to grow your career with us?

Apply only if you are ready to commit, learn, and take ownership of your role.

📌 Marketing Assistant (Pachuca de Soto)
🏢 Freelance Latin America
📍 Pachuca de Soto