Applications without an English CV will not be considered. Applicants are required to submit an introductory video to the FoodServiceIQ Hiring Team to be considered for the position. Please send a 3-minute Loom video with subject line “Marketing and Media Buying PM” covering the following topics to [email protected] Description FoodServiceIQ helps restaurant operators improve profitability by optimizing their food costs and supply chain.

We combine deep industry expertise, data analysis, and hands-on negotiation to deliver measurable savings for restaurant groups. We act as an extension of our clients’ teams - managing their supply chain strategy so they can focus on running their business. This is a remote opportunity for a Marketing and Media Buying PM who understands paid acquisition strategy, Meta Ads workflows, creative testing, funnel performance, and data-driven optimization.

The adecuado candidate is someone who can own Meta Ads end-to-end — from planning, launching, and scaling campaigns to directing creative assets and ensuring funnels convert. You should be comfortable moving between strategy and execution, making data-backed decisions, coordinating with creative teams, and jumping in to make quick edits when needed to keep campaigns moving.

Paid Media

Strategy & Execution Own Meta Ads campaign planning, setup, execution, and daily optimization. Build and scale ad sets, audiences, and budgets across cold, warm, and retargeting stages. Implement structured creative and audience testing frameworks.

Monitor CPC, CTR, CPM, CVR, CPL, ROAS, and lead quality daily. Identify winning creatives, angles,



hooks, and offers based on data. Prepare weekly performance reports and insights for leadership. Manage the full paid media workflow across Meta (primary), and support additional channels as needed.

Review ad creatives, thumbnails, social graphics, and marketing visuals for brand fit and performance potential. ~ Provide creative direction based on paid media data and audience behavior. ~(Understand what “good creative” looks like specifically for Meta Ads performance.

Video

Production & Editing ~ Manage freelance/contract video editors to ensure quality and timely delivery. ~ Collaborate on video concepts and provide creative direction. ~(Preferred) Hands-on video editing skills for ads and social campaigns. Review and QA funnel performance regularly (page speed, tracking, UX, conversion rate).

Coordinate assets needed for each funnel: graphics, video, copy, UGC, and layouts. Test landing page variations and collaborate with the team to improve conversion rates.

Performance

Analysis & Reporting Translate data into clear creative and funnel recommendations.

Project Management

Bachelor’s degree. ~3–5 years of experience managing Meta Ads campaigns at a performance level ~ Basic video or design editing skills are a plus (e.g., Canva, CapCut, Adobe). ~ Strong project management skills — ability to drive timelines, deliverables, prioritization, and communication across teams. ~ Comfortable working in a fast-paced, remote startup environment. ~ Strong English communication skills (written and spoken).

Job Type: Full-time Work Location: Remote

📌 Marketing and Media Buying Project Manager (México)
🏢 FoodServiceIQ
📍 México