Company Description Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it's consumed.

Marketing Program

Manager to serve as the primary steward for Nielsen's largest, most complex, integrated marketing campaigns. In this role, you will be the campaign quarterback — the single point of accountability for integrated program delivery across the Marketing teams. You will also play a critical role in helping to design and implement a Phase Gate/Agile framework for how Nielsen manages its high-impact marketing campaigns, moving the organization from ad-hoc execution to a structured, repeatable delivery model.

Owns complex, cross-functional global marketing programs from end to end. Establishes KPIs and delivers data-driven insights. Drives continuous improvement, designs standardized marketing workflows (milestones, approval gates), and centralizes global campaign management systems to maximize efficiency.

Serves as the primary bridge between senior leadership and tactical teams. Aligns diverse stakeholders through influence and maintains the "single source of truth" for all campaign briefs, budgets,



and dashboards. Applies deep marketing operations expertise to solve technical problems, anticipate bottlenecks, and proactively implement risk-mitigation strategies to ensure seamless delivery. 10–15 years in Marketing Program Management/Operations or TPM handling general campaigns.

Bachelor's degree required; Mandatory native/professional English. Jira, Smartsheet, Google Suite, Looker Studio, Salesforce, and GA4 . Deep expertise in budget management, KPI establishment, and systematic problem-solving (8D methodology is a plus). excels at organizing chaos, navigating ambiguity, and driving execution in fast-paced environments. #Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money.

Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.

📌 Sr. Marketing Program Manager (Ciudad Juárez)
🏢 The Nielsen
📍 Ciudad Juárez