Role Description

SHIMADZU MÉXICO, S.A. DE C.V. is seeking an experienced Técnico de Ventas with a strong background in LCMS sales to support the growth of our Analytical & Measuring Instruments business.

This is a full-time, on-site position based in Mexico City, with primary responsibility for expanding Shimadzu's LCMS business. The role is expected to cover Mexico and, progressively, Central America.

We are looking for someone who can go beyond maintaining existing accounts and proactively develop new customers, markets, applications, and sales opportunities. The successful candidate will manage the full sales process, from opportunity generation and technical proposal through competitive positioning, commercial negotiation, and closing.

In addition to achieving individual sales results, this position will work closely with Shimadzu's Application, Service, and other technical teams, as well as our distributors, while contributing to the improvement of sales pipeline management, forecasting, distributor activities, and overall sales processes.

Key Responsibilities

- Develop and execute sales and market development activities for LCMS solutions.
- Identify and develop new customers, applications, markets, and sales opportunities.
- Manage the complete sales process, including customer visits, needs assessment, technical proposals, system configuration proposals, competitive positioning, price negotiation, and closing.
- Build and maintain strong relationships with key customers, decision-makers, and technical stakeholders.
- Continuously manage the sales pipeline, including Opportunity Stage, Probability, Expected Closing Date, opportunity value, Next Action, and required support.
- Work closely with distributors to identify target markets and target customers, generate RFQs, develop opportunities, and secure orders.
- Conduct joint customer visits with distributor sales representatives and provide commercial and technical support as needed.
- Review distributor Sales Pipelines, Forecasts, sales activities, and performance,



and develop appropriate action plans for improvement.
- Strengthen distributor sales capabilities through product training, focused market activities, and sales promotion initiatives.
- Collaborate closely with Shimadzu Application, Service, and other technical teams to develop customer-specific solutions.
- Work with Application Specialists to plan and execute seminars, webinars, workshops, demonstrations, and other lead-generation activities.
- Communicate the value of Shimadzu LCMS solutions based on customer applications, technical requirements, and competitive alternatives.
- Contribute to the development and continuous improvement of Sales Processes, Reporting, Forecasting, and Distributor Management.
- Support the expansion of Shimadzu's business throughout Mexico and Central America.

Qualifications

- Bachelor's degree in Chemistry, Chemical Engineering, Biotechnology, Pharmaceutical Sciences, or another related scientific or technical field.
- Minimum 5 years of sales experience with LCMS systems or solutions.
- Proven sales results in LCMS or other high-value analytical instrumentation.
- Demonstrated experience managing the complete sales cycle, from opportunity generation and technical proposal through commercial negotiation and order closing.
- Strong understanding of LCMS applications, system configurations, customer requirements, and competitive positioning.
- Proven experience developing new customers and new markets in addition to managing existing accounts.
- Experience managing Sales Targets, Pipelines, Forecasts, Opportunity Probability, Expected Closing Dates, and Next Actions.




- Experience working with and managing distributors from the manufacturer's perspective is strongly preferred.
- Ability to develop practical sales strategies and translate them into measurable actions and results.
- Strong communication, presentation, negotiation, and customer-management skills.
- Ability to collaborate effectively with Sales, Application, Service, distributors, regional organizations, and headquarters.
- Native or professional-level Spanish.
- Working proficiency in English, including the ability to participate in business meetings and discussions.
- Valid driver's license.
- Ability and willingness to travel throughout Mexico and Central America.
- Ability to travel internationally when required.
- Ability to work full-time on-site at the Shimadzu Mexico office in Mexico City when not traveling.

Idóneo Candidate

Shimadzu Mexico is currently strengthening and expanding its Analytical & Measuring Instruments business and sales organization.

For this reason, we are looking for someone who is not only comfortable operating within an established sales structure, but who is also willing to visit customers directly, create new opportunities, solve business challenges, and contribute to improving the sales structure itself.

The ideal candidate is customer-oriented and hands-on, with the ability to personally engage with key and prospective customers, advance opportunities from both technical and commercial perspectives, and take responsibility for driving opportunities through to closing.

In addition to individual sales activities, the candidate should be able to take a broader view of the business and contribute to strengthening Sales Pipeline management, Forecasting, Distributor Performance, and collaboration among Sales, Application, and Service teams.

We welcome candidates who are motivated by the opportunity to contribute to Shimadzu Mexico's growth and to expand Shimadzu's presence across Mexico and Central America.

📌 Técnico de Ventas – LCMS (Ciudad de México)
🏢 SHIMADZU MÉXICO, S.A. DE
📍 Ciudad de México