Job Title: Business AssistantLocation:Remote
Working Hours:US Central Time
Engagement:Full-TimeAbout the RolePavago is hiring on behalf of a growing U. S.
-based e-commerce and live selling business.
The company operates across multiple online platforms including Tik Tok, Amazon, and Whatnot, and is focused on building a strong Live Seller Community alongside its product distribution business.
We are looking for a highly organizedBusiness Assistantwho can support day-to-day operations, manage content and livestream schedules, assist with customer communication, and help build systems that improve business efficiency.
This is an execution-focused role where the right candidate will help keep multiple moving parts organized while identifying opportunities to streamline and automate processes.Key ResponsibilitiesLivestream OperationsSchedule and coordinate weekly livestreams on platforms such as Tik Tok and Whatnot
Manage livestream scheduling and team payroll using Homebase
Support operational logistics for live selling sessions
Content & Community ManagementMaintain a structured content calendar across X, Linked In, and Facebook
Support the growth of the owner's personal brand and the Live Seller Community
Help manage and engage members of the Live Selling Academy
Customer CommunicationRespond to customer inquiries via chat and email across platforms including Tik Tok, Whatnot, and Kajabi
Ensure fast, professional responses and strong customer experience
Monitor and resolve common support questions
Operational SupportCoordinate with warehouse teams regarding returns and operational updates
Track inventory issues and support product operations on Amazon
Maintain internal records using company software
Schedule podcast interviews and manage operational follow-ups
Marketing SupportResearch potential customers and community members on Facebook and other relevant platforms




Assist in developing organic outreach strategies to attract new community members and buyers
Support the creation and improvement of marketing funnels that move prospects from discovery to conversion
Identify opportunities to capture leads and improve conversion through better messaging or workflows
Monitor funnel performance and suggest improvements to increase engagement and retention
Research tools or automation systems that can improve marketing and outreach processes
Process ImprovementDocument and create SOPs for recurring operational workflows
Identify opportunities to automate repetitive processes
Support system improvements that help scale the businessMust-Have RequirementsExperience working with spreadsheets (Google Sheets or Excel)
General understanding of e-commerce platforms (Amazon, Shopify, Tik Tok Shop, etc.)
Basic understanding of marketing funnels and how prospects move from awareness to conversion
Ability to support outreach systems and contribute ideas to improve customer acquisition
Ability to manage multiple tasks across operations, marketing, and supportNice to HaveExperience supporting e-commerce businesses or online sellers
Familiarity with livestream commerce platforms such as Tik Tok Live or Whatnot
Experience with Kajabi or similar community platforms
Experience supporting online communities or memberships
Experience creating SOPs or improving internal processesWhat Success Looks LikeWithin the first few months, the Business Assistant will:
Successfully manage livestream scheduling and operational coordination
Maintain consistent content calendars and posting workflows
Deliver timely customer support across all platforms
Document and improve operational processes through SOP creation
Identify opportunities to automate workflows and improve systemsInterview ProcessInitial Screening Interview (Pavago)
Client Interview
Final Decision#LI-AG1

📌 Business Assistant (Sonora)
🏢 Pavago
📍 Sonora