Key Responsibilities
· Collaborate with internal teams to translate marketing objectives into social strategies.
· Execute strategic social campaign planning for individual marketing campaigns and projects.
· Develop an organic content strategy and handles the editorial calendar including the scheduling via Khoros Marketing or any similar scheduling platform.
· Copywriting, Generate creative assets (Using tools such as Canva/Adobe), and manage related processes.
· Daily use of social media channels for reporting, analytics, and trend tools (including but not limited to: Spreadfast, Trello, Adobe Web Analytics).
· Moderate and respond to all social media engagement (replies, comments, messages) with an excellent customer service attitude.
· Test, optimize, and report integral campaign results on an ongoing basis across multiple social media channels and present to internal stakeholders.
· Proactively identify campaign issues and formulate actionable solutions based off findings.




· Understand the company’s business objectives to effectively translate them into social media campaign goals and strategies.
· Monitor social media trends, best practices and techniques to ensure correct account spend/growth, identify new opportunities and optimize user experience through analytics and A/B testing.
· Clearly communicate work status, potential issues, and successes with team, internal stakeholders, and external agency.
Key candidate requirements:
· Strong communication skills: you will be able to craft your ideas and messages to fit a variety of channels and contexts both in short and long form.
· Organizational skills: This is a fast-paced job and may require managing multiple projects simultaneously. You need to be able to stay on top of them, and always be able to communicate where things are.
· Natural networker: this role involves developing positive relationships with a variety of internal and external stakeholders and our brand’s audience on social media.
· Good judgment

📌 Social Media Specialist (Ciudad de México)
🏢 Emerson
📍 Ciudad de México