Social media operations analyst (México)

Social media operations analyst (México)

03 sep
|
Oppo
|
México

03 sep

Oppo

México

full-time | mexico city | plaza carso

are you always one trend ahead?

are you the person who spots a tiktok trend before everyone else? Do you understand why content works , not just why it goes viral?

you naturally keep up with tiktok and instagram, know the creators people are talking about, understand memes and digital culture, and have a strong sense of what mexican gen z audiences want to see.

oppo is looking for a highly creative, trend-aware, and data-driven social media operations analyst to join our digital team and help social media presence, community engagement, and content influence.

the adecuado candidate has 3 to 6 years of experience in social media, digital content, or digital marketing, with a strong understanding of mexican gen z culture, digital behavior, social media trends, and content consumption habits.

what you will do:

1. Social media operations & growth

- manage the day-to-day operations of oppo mexico's social media platforms, including instagram, tiktok, facebook, x, and pinterest .
- execute social media strategies focused on driving audience growth, engagement, reach, and overall platform performance.
- monitor oppo mexico's social media activity and identify opportunities to improve content performance and audience engagement.
- conduct ongoing competitive and industry monitoring to identify relevant trends, best practices, and opportunities for differentiation.
- ensure all published content is timely, accurate, engaging, and aligned with oppo's brand identity and communication strategy.

2. Content planning & creation

- plan, develop, and execute localized social media content tailored to the mexican market, with a strong focus on gen z audiences.




- produce at least 2 original high-engagement / social trend-driven posts or videos and 4 photography-focused how-to videos per month, in addition to localized content adapted from global materials.
- independently handle basic video shooting, editing, photography, and social media graphic production.

3. Gen z insights & social media trends

- stay highly aware of social media trends , viral formats, memes, creators, and emerging content styles across tiktok and instagram. Translate trends and cultural insights into relevant and brand-appropriate content opportunities.
- identify relevant cultural and digital trends and translate them into actionable content opportunities for the oppo brand.

4. Data analysis & performance optimization

- prepare a monthly social media performance report, covering key metrics, content performance, audience growth, engagement, competitive performance, and key learnings.
- use data and insights to continuously adjust content and platform strategies and improve performance against kpis.

5. Cross-functional collaboration

- work closely with internal teams to ensure social media activities are aligned with product campaigns, marketing initiatives, and business objectives.
- coordinate the localization, adaptation, and publishing of headquarters-provided content and assets.
- support product launches, campaign activations, offline events, and other marketing initiatives from a social media perspective.
- collaborate effectively with internal stakeholders and external partners when required.





requirements:

experience

- 3 to 6 years of professional experience in social media operations, social media management, digital marketing, content creation, or a related field, experience managing or supporting brand-owned social media accounts is highly preferred.
- experience working with consumer brands, technology, lifestyle, entertainment, or youth-oriented brands is a plus.

social media & gen z expertise

- strong understanding of social media tiktok and instagram, including platform trends, content formats, audience behavior, engagement mechanisms, and best practices.
- demonstrated understanding of mexican gen z culture, including their interests, behaviors, digital habits, communities, and content preferences.
- ability to identify relevant trends and viral content to transform them into creative, timely, and brand-appropriate content ideas.

content creation

- strong hands-on creation skills, including video shooting, video editing, photography, and social media graphic production.
- strong content planning, storytelling

data & analytical skills

- basic to intermediate data analysis skills and the ability to understand social media metrics and turn data into actionable insights.

communication & collaboration

- excellent english reading and writing skills, with the ability to communicate effectively with regional/global teams.
- native spanish (méxico) communication and copywriting skills.
- strong attention to detail and a data-driven mindset
- teamwork skills

how to apply

please send your application to with:

- your resume in english (pdf format)
- your portfolio or relevant work samples showcasing your social media, content creation, and creative skills

📌 Social media operations analyst (México)
🏢 Oppo
📍 México

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