About this roleThe challengeAs aBusiness Development Representative (BDR), you will play a key role in driving Plenit's growth in Mexico.
Your mission will be to identify, engage, and qualify new IT partners, generating high-quality business opportunities and supporting them through the early stages of their commercial journey.You will primarily work withMSPs, ISVs, integrators, resellers, and other players within the Mexican technology ecosystemwho may be interested in commercialising our white-label cloud solutions.The role goes beyond simply booking meetings.
You will be responsible for understanding the business and needs of potential partners, identifying opportunities with genuine potential, and ensuring that conversations moving forward to demos and sales have sufficient context and potential.You will be part of the Sales team and work closely withMarketing, Presales, and Account Executivesto continuously improve our messaging, qualification process, and opportunity conversion.We are looking for someone with ahunter mindset, but also with strong commercial judgement: someone who can generate activity, engage in meaningful conversations, ask the right questions, and understand when there is a genuine opportunity for Plenit.Requirements that are important for usRelevant experience and expected outcomes1–2 years of experience inBusiness Development, SDR, BDR, Inside Sales, or similar roles, preferably in technology, SaaS, cloud, or IT services companies.Experience conductingB2B outbound prospectingand engaging with business and/or technical stakeholders.Experience working withMSPs, ISVs, integrators, resellers, or companies within the technology ecosystemwill be highly valued.A proven ability to generatequalified opportunitiesand contribute to pipeline growth, beyond simply focusing on activity volume.Experience makingcold callsand managing commercial conversations with different types of stakeholders.Ability to conduct structureddiscovery, understanding the partner's business, needs,



context, challenges, and potential for collaboration.Experience usingprospecting tools and CRM systemsto organise and track commercial activity.Ability to work towards commercial targets and metrics while maintaining a high level of discipline in pipeline management.ExcellentSpanish, both written and spoken.
A good enough level of English to work effectively in an international environment will be considered a plus.Key skills and expected impactGenerate qualified pipeline:identify and engage with MSPs, ISVs, integrators, and other potential partners through email, phone, LinkedIn, and other channels.Conduct high-quality discovery:understand the partner's business, needs, context, priorities, and potential use cases before moving an opportunity forward.Adapt the sales pitch:tailor the message according to each partner's profile, business, and needs, avoiding a generic pitch.Qualify with commercial judgement:identify opportunities with genuine potential and prioritise the quality of conversations over the number of meetings booked.Build relationships from the first contact:establish trust and clearly communicate the value of Plenit's solutions.Prepare opportunities for Sales:provide the Account Executive or Presales team with the necessary context to ensure opportunities progress efficiently.Maintain CRM discipline:accurately record activity, relevant information, next steps, and the evolution of each opportunity.Manage follow-ups:ensure opportunities are not lost due to a lack of follow-up, including re‐engaging conversations and demos when necessary.Share market feedback:provide the team with insights into objections, needs, effective messaging, and trends identified in the Mexican market.Contribute to improving the sales process:identify opportunities to improve prospecting, qualification, and conversion strategies.ToolsCRM:SalesforceProspecting:Apollo, LinkedIn Sales Navigator, LushaCommunication:Office 365, WhatsApp Business, Teams, CalendlyCollaboration:Slack, Confluence, Office 365#J-*****-Ljbffr

📌 Bdr - Mexican Market (Xico)
🏢 Plenit
📍 Xico