Job Title:
Senior Media Buyer – Social Job Type:
Full-time / Remote Work Hours:
PST
Job Overview We’re helping our client, a fast-growing e Commerce brand, find a Senior Media Buyer (Social) to scale and optimize paid social performance across Meta (Facebook/Instagram), Tik Tok, and emerging platforms. In this role, you’ll own large paid social budgets end-to-end—driving efficient customer acquisition, testing creative and audience strategies, and optimizing campaigns to hit key performance goals such as ROAS, CPA, and LTV.
Responsibilities: Develop and execute paid social strategies across Meta (Facebook/Instagram) and Tik Tok Launch, manage, and optimize campaigns across multiple objectives (awareness, traffic, conversions, retargeting) Conduct audience research and build custom, lookalike, and retargeting audiences Collaborate closely with creative teams on ad concepts, copy, and video/visual direction Implement structured testing frameworks for creatives, audiences,



and campaign structures Analyze performance data and optimize toward key KPIs (ROAS, CPA, LTV) Manage significant daily and monthly ad spend while maintaining profitability targets Stay up to date on platform changes, new features, and social commerce trends
4+ years experience in social media advertising with focus on Meta and Tik Tok Proven success managing $75 K+ monthly social ad budgets with strong ROAS Deep understanding of social media algorithms, audience targeting, and creative optimization Experience with Ads Manager, Tik Tok Ads Manager, and third-party tools (Triple Whale, Northbeam, etc.) Strong creative instincts and ability to identify winning ad concepts Consumer goods, e-commerce, or health/wellness industry experience preferred Meta Blueprint and Tik Tok advertising certifications a plus

📌 Senior media buyer (social) - 55478336695 (Ciudad Apodaca)
🏢 Activate Talent
📍 Ciudad Apodaca