Location: Fully remote (LATAM or North America time zones, within 3 hours of Mexico City)

Strong communication skills in English

About Meaningful
Meaningful (M8L) is a growing and remote-first growth and product studio! We partner closely with early-stage and scaling startups, helping companies grow their visibility and revenue through SEO, content, Webflow, Framer, and go-to-market execution—without the overhead of traditional agencies.

About us: www.m8l.com

Our leadership brings serious Silicon Valley and LATAM experience:

CEO Orlando Osorio: Consulted for 100+ startups including unicorns like CloudKitchens and BetterUp, angel-backed by Michael Seibel (ex-CEO of Y Combinator)

CTO Alberto Sadde: Led engineering at AI-powered companies serving Fortune 100 clients, Oxford PhD dropout who chose to build in the startup world

Web & Growth Director Ana Alida Abdala (Ali): Scaled Konfío (Mexican unicorn) from 50 to 1,000+ employees, performance marketing expert with deep martech capabilities

We're intentionally small: a 45-person team of specialists who've worked with companies like Raycast, CloudKitchens, NameCheap, Klar, Platzi, SamCart, Kueski, Cashea, and Endeavor.

For every client, 1–2 directors are deeply involved to provide hands-on guidance and support.

We're deeply embedded in the tech ecosystem:

Official host of Growth Conference growthconf.com

Angel investors & LPs: 0bs, Nascent, 500, Rainforest

Mentors at Endeavor and 500 Startups

About the role
We're looking for someone with real design taste and UX judgment who can lead a small creative team, a designer and a Webflow (or Framer, or other similar tool) developer, to ship landing pages and websites our clients are proud of. This is a craft and storytelling role: you care whether a page looks and reads great, and you own that bar end to end.

What You'll Own

Lead the design and build of landing pages and websites for growth marketing clients





Direct a designer and a Webflow developer, holding the line on taste and messaging quality

Make final calls on UX, layout, and visual direction across projects

Partner directly with the client to shape or sharpen their positioning and value prop when it isn't already clear, most clients don't walk in with this solved

Write first-pass copy for the pages you lead (AI-assisted is expected), then refine it with the client, we typically don't have a dedicated writer on these engagements

Own client reviews and presentations for creative work

Use data directionally: you ask "did this work?" but aren't necessarily running formal statistical tests

What You'll Need

Strong design taste and UX instincts, with a portfolio or track record to show it

Experience directing designers and/or developers, not just executing individually

Platform awareness, comfortable working in or briefing Webflow (or similar)

Strong judgment on landing pages, websites, and overall user experience

Professional English, you'll present work directly to clients

Comfort with core positioning and messaging fundamentals, enough to guide a client who hasn't defined their value prop yet

Working copywriting ability, AI-assisted or not, you'll be writing copy yourself, not handing it to a writer

Nice to Have

Basic GA4 fluency and an intuitive sense for what drives conversion

Agency or client-services experience managing scope and timelines

What Success Looks Like
In your first 90 days, you've led at least one landing page or site through design and build, kept the designer and developer aligned on a shared bar of quality, and had a client tell you the result looks and reads great.

Where We See This Person Coming From

Designer with a strong messaging instinct, ready to own the client and the project

Brand, content, or product marketer with sharp taste and positioning sense

Web developer with genuine design taste looking to grow into client-facing leadership

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📌 Web Lead: Growth & Creative Leadership (Ciudad de México)
🏢 Meaningful | Growth Marketing
📍 Ciudad de México