Experience: 7+ years of relevant experience as a Product Owner, Business Analyst, or similar role, with strong experience working on Salesforce/CRM platforms.
Key Responsibilities
Own and manage the Salesforce product backlog, roadmap, priorities, and delivery plans.
Gather and translate business requirements into clear epics, features, and user stories.
Partner with business stakeholders and technical teams to define and prioritize Salesforce solutions.
Write high-quality user stories using INVEST principles and Gherkin acceptance criteria.
Prioritize product backlog using frameworks such as RICE, MoSCoW, and WSJF.
Collaborate with Salesforce developers, architects, QA, and other technology teams throughout the product lifecycle.
Drive continuous improvement of Salesforce capabilities and CRM processes.
Support Customer 360 initiatives and customer-centric digital transformation programs.
Ensure alignment between business objectives, Salesforce capabilities, and technical implementation.
Participate in Agile ceremonies including sprint planning, backlog refinement, reviews, and retrospectives.
Required Skills
~7+ years of Product Owner / Business Analyst experience.
~ Strong hands-on knowledge of Salesforce / SFDC.
~ Experience managing Salesforce product backlogs and roadmaps.
~ Strong requirements gathering, stakeholder management, and business analysis skills.
~ Excellent user story writing using INVEST and Gherkin.
~ Knowledge of prioritization frameworks: RICE, MoSCoW, and WSJF.
~ Strong understanding of Customer 360.
~ Experience working in Agile/Scrum environments.
~ Strong communication and collaboration skills.