job summary

we are seeking a driven, organized, and strategic business development specialist to lead and accelerate our franchise expansion in the qsr sector. In this role, you will identify high-potential multi-unit operators and individual franchisees, build strategic relationships, and manage the full sales lifecycle from prospect identification to contract signing.

key responsibilities

- franchise pipeline & lead generation: proactively research target markets, identify high-potential franchise candidates, and execute outreach strategies across digital channels, industry events, and broker networks.
- deal structuring & execution: lead end-to-end franchise sales processes, including preliminary screening, discovery calls, site evaluation support, and closing franchise agreements.
- relationship management: cultivate and maintain strong relationships with key decision-makers, regional multi-unit operators, and strategic f&b; industry partners.
- market analysis & strategy:



conduct regional market assessments and competitor analyses to optimize franchisee recruitment strategies and target geographic growth zones.
- cross-functional alignment: partner with legal, operations, and site selection teams to ensure seamless candidate qualification, compliance review, and store onboarding.

qualifications

- education: bachelor’s degree in business administration, marketing, international trade, or equivalent practical experience.
- experience: 1–3 years of proven experience in sales, account management, or business development (prior experience in f&b; franchising, chain retail, or b2b sales business is highly preferred).
- industry acumen: strong understanding of franchise financial models, unit economics, and f&b; operational requirements.
- skills: exceptional written and verbal communication skills, strong negotiation ability, and proficiency with crm platforms and lead tracking systems.

📌 Business development specialist (México)
🏢 MIXUE Group
📍 México