Creative Marketing Lead (English Fluent)– Brand & Campaign Design | Full-Time | Remote

Location : Remote, LATAM- based candidates only

Work Hours: U.S. business hours (5am -1pm Arizona Time)

Compensation: $9–$13 USD/hour based on experience

Type: Long-Term | Full-Time

About the Role

We're looking for a Creative Marketing Lead for our client, a digital marketing agency, to own creative production and direction across their client's marketing efforts . This role is not just executing what's handed to you, but shaping how campaigns look, feel, and come together.

The role is for someone with strong design instincts, real ownership of brand identity work, and the judgment to make creative calls with minimal hand-holding. You'll be the go-to person for creative output: setting the standard, keeping quality and consistency high, and as the team grows, guiding other designers or freelancers on projects you lead.

This isn't a pure production role. We want someone who can take a rough idea or a marketing goal and turn it into a finished, on-brand campaign and who's comfortable being the person who says "here's the better way to do this."

What You'll Do

Creative Direction & Production

- Own the creative execution of marketing campaigns from concept to finished asset — social, email, web, ads, presentations, event materials
- Set and maintain visual/brand standards across all creative output
- Make creative decisions independently once given a goal or brief, rather than waiting for detailed direction
- Build and evolve brand guidelines, templates, and systems that keep future production fast and consistent




- Adapt and extend existing designs across formats without losing brand integrity

Leadership & Collaboration

- Act as the point person for creative quality, review work (your own and, over time, any contributors' or freelancers' work) before it goes out
- Translate marketing goals into a creative plan, then delegate or execute accordingly
- Communicate proactively on status, blockers, and creative recommendations rather than just waiting for feedback
- Partner directly with the marketing/leadership team on campaign strategy from the creative side

Project & Systems Ownership

- Track and prioritize creative requests and deadlines across multiple concurrent projects
- Keep design files, templates, and brand assets organized and easy for the team to use
- Build repeatable systems/processes that reduce turnaround time as volume grows

Required Experience

- Proven experience owning creative output for a brand or agency, not just producing individual assets, but shaping how they look and work together
- Demonstrated experience building brand identity/guidelines from scratch (not only working from existing brand kits)
- Strong eye for layout, typography, branding, and visual consistency
- Fluency with: Figma,



Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva
- Comfortable using AI tools (ChatGPT, Claude, Gemini, or similar) as part of the creative workflow
- Experience managing or mentoring other designers, or clearly demonstrated readiness to (e.g., led QA/review of others' work, ran a small design team, trained others)
- Strong written and spoken English
- Highly organized, deadline-driven, comfortable managing multiple projects at once
- Comfortable working remotely with a U.S.-based team, full graveyard/US-hours overlap

What Success Looks Like

- Creative output is consistently on-brand, polished, and requires minimal revision cycles
- You're proactively flagging better creative approaches, not just executing requests as given
- Templates, systems, and brand assets are organized and scalable
- The team trusts you to make creative calls without close supervision
- As the team grows, you're able to review and guide other designers' work

To Apply Please submit the following to [email protected]: Subject Line: Creative Marketing Lead – [Your Full Name]

1. A viewable link to your updated resume
2. A portfolio showing brand identity/guideline work you built from scratch (not just individual asset production) plus social, email, web, and campaign samples
3. A short paragraph on: a project where you led creative direction (not just execution), and any experience reviewing or guiding other designers' work
4. A list of design, project management, and AI tools you use

📌 Creative Marketing Director (English Fluent) (México)
🏢 CascadEffects
📍 México