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Job Title: Senior Shopify & E-commerce Specialist

About the Company:

Our Client is a growing e-commerce-focused company that builds and manages online stores for consumer-facing brands. They focus on creating scalable, high-performing Shopify experiences that support sales growth and customer engagement.

:

Our Client is seeking a Senior Shopify & E-commerce Specialist to take ownership of the development, optimization, integration, and day-to-day technical management of multiple Shopify-based e-commerce stores.

This role goes beyond Shopify development. The adecuado candidate combines strong Shopify development skills with hands-on e-commerce experience, understands how online stores operate from both a technical and commercial perspective, and can connect different stores, platforms, apps, and marketing tools to support growth.

Responsibilities of the role:

- Develop, customize, maintain, and optimize multiple Shopify stores and storefronts.
- Build and customize Shopify themes using Liquid, HTML, CSS, and JavaScript.
- Configure and manage Shopify Admin, products, collections, navigation, apps, and store settings.
- Connect Shopify stores with third-party platforms, APIs, apps, CRMs, analytics, and marketing tools.
- Troubleshoot integrations, bugs, performance issues, and compatibility problems across different stores.
- Support the launch, migration, and ongoing management of new Shopify stores.
- Understand e-commerce funnels, conversion optimization, customer experience, and online merchandising.




- Work closely with marketing teams to implement tracking, pixels, analytics, landing pages, promotional campaigns, and other marketing initiatives.
- Help connect store data with marketing and analytics platforms to improve reporting and decision-making.
- Identify opportunities to automate repetitive e-commerce processes and improve operational efficiency.
- Monitor store performance, conversion rates, user experience, SEO, and overall site health.
- Collaborate with marketing, design, and operations teams to implement initiatives that drive revenue and customer engagement.
- Maintain clean, scalable, and well-documented code and integrations.

Required Experience and Qualifications:

- 4 years of hands-on Shopify development and e-commerce experience.
- Strong proficiency in Shopify, Liquid, HTML, CSS, and JavaScript.
- Proven experience managing and customizing multiple Shopify stores.
- Strong understanding of e-commerce operations and best practices.
- Experience connecting Shopify with third-party apps, APIs, CRMs, analytics, and marketing platforms.
- Understanding of conversion optimization, SEO, analytics, and digital marketing workflows.
- Experience troubleshooting complex Shopify integrations and technical issues.




- Ability to work closely with marketing teams and translate business/marketing requirements into technical solutions.
- Strong problem-solving skills and ability to work independently.
- Fluent written and verbal communication skills in English.

Preferred Skills:

- Shopify Plus experience.
- Experience with Shopify APIs and custom Shopify apps.
- Experience with Google Analytics/GA4, Meta Pixel, Google Tag Manager, and other marketing/analytics platforms.
- Experience integrating Shopify with CRM, email marketing, advertising, and automation platforms.
- Experience with Git/version control.
- Knowledge of e-commerce SEO and conversion rate optimization.
- Experience working with multiple brands or e-commerce businesses simultaneously.

Personality:

- Senior-level ownership and accountability.
- Commercially minded and understands that technology should support sales and marketing objectives.
- Proactive and solution-oriented.
- Detail-oriented with a strong focus on quality.
- Comfortable managing multiple stores and priorities.
- Adaptable and comfortable in a fast-paced e-commerce environment.
- Strong communicator and collaborative team player.

Software & Tools:

- Shopify / Shopify Admin
- Liquid, HTML, CSS, JavaScript
- Shopify APIs & third-party integrations
- Google Analytics / GA4
- Google Tag Manager
- Meta Business / Meta Pixel
- CRM & marketing platforms
- Git / version control
- E-commerce analytics and automation tools

Schedule:

9 AM - 5 PM PST

Salary and Benefits:

- Payment in USD or Local Currency according to candidate's preference.
- Full-time remote opportunity.

📌 Shopify Specialist (México)
🏢 Virtustant
📍 México