Company Description Slate Brands is a modern beauty brand incubator and accelerator focused on redefining how beauty and fragrance brands are built. The company identifies white space in high-growth categories and leverages strategic partnerships to create differentiated, consumer-focused brands.

With an omnichannel approach, Slate Brands drives scalable growth across digital, social, and retail channels. Its portfolio includes talent-led, white-label, and in-house brands, offering team members exposure to diverse concepts and audiences.

Role Description The Social Media Manager – Fragrance is a full-time remote role responsible for leading social media strategy and execution for Slate Brands’ fragrance portfolio. This role includes planning content calendars, developing platform-specific strategies, and publishing daily content across key social channels (e.g., Instagram, TikTok, Facebook, Pinterest, YouTube).

The Social Media

Manager will manage community interactions, respond to comments and messages, and foster an engaged, brand-aligned online community. They will collaborate with creative, brand, and influencer teams to produce on-brand assets, support campaign launches, and ensure consistent messaging and visual identity. The role also involves monitoring performance metrics, analyzing trends and competitor activity, and translating insights into optimizations that drive growth, engagement,



and conversion.

Qualifications

- Social media strategy and channel management skills, including experience planning calendars and optimizing content for platforms such as Instagram, TikTok, Facebook, and Pinterest.
- Content creation and storytelling skills, including copywriting, visual briefing, and an eye for aesthetics aligned with fragrance and beauty categories.
- Community management and engagement skills, including moderation, customer interaction, and reputation management across social channels.
- Analytics and performance skills, including ability to interpret social media metrics, generate reports, and use insights to refine strategy.
- Digital marketing and brand-building skills, including familiarity with influencer marketing, paid social, and integrated campaign execution.
- Strong written and verbal communication skills, with attention to detail and consistency in brand voice.
- Proven experience managing social media for beauty, fragrance, or lifestyle brands, preferably in a fast-paced or startup environment.
- Ability to work independently in a remote setting, manage multiple projects, and collaborate effectively with cross-functional teams.
- Bachelor’s degree in Marketing, Communications, Advertising, or a related field, or equivalent professional experience.

📌 Social Media Manager - Fragrance (Ciudad de México)
🏢 Slate Brands
📍 Ciudad de México