About 3 Types
We're looking for a senior Marketing Director to lead marketing strategy across our client portfolio and become the strategic leader our clients rely on for growth.
This is not a campaign management role.
This is a leadership position responsible for developing marketing roadmaps, identifying growth opportunities, aligning internal teams, and ensuring every client has a clear strategy backed by data.
Strong professional communication in English required
Position Overview
The Marketing Director owns the marketing strategy for every assigned client.
You will translate business goals into actionable marketing plans and ensure every team member understands what success looks like.
If our clients ask, "What should we be doing next?"; you should already have the answer.
Responsibilities
Strategic Leadership
- Develop comprehensive weekly, monthly, quarterly, yearly marketing strategies for assigned clients.
- Build annual and quarterly growth roadmaps.
- Create monthly marketing calendars that align all marketing channels.
- Plan promotional campaigns, seasonal sales,
product launches, partnerships, influencer campaigns, and retention initiatives.
- Present strategic recommendations to clients during recurring meetings.
- Act as the primary marketing strategist for executive stakeholders.
Cross-Channel Marketing Strategy
Oversee and coordinate strategy across:
- Paid Media (Google, Meta, LinkedIn, TikTok)
- SEO
- Organic Social Media
- Shopify / Website Optimization
- Landing Pages
- CRO (Conversion Rate Optimization)
- Affiliate Marketing
- Influencer Marketing
- Content Marketing
Ensure every channel supports the same business objectives rather than operating independently.
Data & Performance Analysis
Review business performance weekly using:
- Shopify
- GA4
- Meta Ads
- Google Ads
- Klaviyo
- Google Search Console
- Microsoft Clarity
- Looker Studio
- CRM platforms (HubSpot, Salesforce, etc.)
Identify:
- Why revenue increased or declined
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📌 Marketing Director (México)
🏢 3types
📍 México