Description
Job Title: Senior Marketing Manager Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours

About the Role We’re hiring a Senior Marketing Manager / Head of Marketing Operations to lead and execute high-impact digital marketing initiatives across SEO, content, growth, and marketing operations.
This is a high-ownership role for someone who combines strategic marketing thinking with strong execution capabilities across technical SEO, content production, digital growth, and operational management.
You will be responsible for driving organic growth, managing marketing systems and workflows, overseeing website and SEO initiatives, coordinating campaigns, and leveraging AI tools to improve speed, scalability, and marketing performance.
The adecuado candidate is highly proactive, execution-focused, AI-driven, and capable of independently building and managing marketing initiatives in a fast-paced environment.

Responsibilities Marketing Strategy & Execution Develop and execute marketing initiatives across multiple digital channels
Drive organic growth strategies across SEO, content, and digital marketing efforts
Coordinate and manage ongoing marketing campaigns and operational priorities
Support revenue-focused marketing initiatives and performance tracking
Content & Social Media Management Create and oversee daily social media content across platforms including Instagram, Facebook, and X (Twitter)
Produce or manage high-quality content including blogs, articles, PR outreach, and promotional materials
Collaborate with designers and developers to ensure visually engaging and brand-aligned content
Maintain consistency across messaging, branding, and communication
SEO & Website Management Lead Technical SEO initiatives including on-page optimization, audits, backlink strategies, and organic growth planning
Manage website projects using ASTRO, headless WordPress, or similar CMS technologies
Monitor SEO performance and implement improvements based on analytics and industry trends
Stay updated on evolving SEO, AIO, and AI-driven search strategies




Marketing Operations & Systems Manage marketing workflows, reporting systems, and operational processes
Support quarterly reporting, shareholder updates, and performance analysis
Coordinate marketing projects across internal teams and external partners
Ensure operational efficiency across campaigns, systems, and communication workflows
AI & Automation Integration Leverage AI tools to improve content production, SEO research, automation, and marketing workflows
Identify opportunities to streamline repetitive marketing tasks using AI platforms
Experiment with emerging AI technologies to improve efficiency and campaign performance
Support AI-first operational improvements across the marketing function
Crisis & Brand Management Support crisis-response marketing initiatives when required
Maintain professionalism and responsiveness during high-priority or time-sensitive situations
Ensure brand communication remains consistent and aligned during critical events

What Makes You a Strong Fit You combine strategic marketing thinking with hands-on execution
You are highly organized and capable of managing multiple initiatives simultaneously
You are deeply familiar with Technical SEO and organic growth strategies
You proactively solve problems and execute independently without heavy oversight
You are AI-first in your approach to content, research, workflows, and automation
You communicate clearly and collaborate effectively across teams

Required Experience & Skills Must-Have Requirements (Non-Negotiable) Proven experience in a senior marketing, growth, or marketing operations role
Strong expertise in Technical SEO and organic growth strategies




Experience managing websites using ASTRO, WordPress, or headless CMS platforms
Experience with Google Ads, backlink analysis, and SEO tools
Strong understanding of AI tools and their use in marketing workflows
Experience managing marketing projects and cross-functional collaboration
Excellent English communication skills (written and verbal)
Strong analytical and reporting abilities
Ability to independently manage and execute marketing initiatives
Nice-to-Have Experience Active involvement in the SEO or digital marketing community
Experience with HubSpot, Slack, Asana, or similar operational tools
Experience in luxury, hospitality, lifestyle, or travel-related industries
Experience leading crisis-response marketing initiatives
Familiarity with Revenue Operations or marketing analytics systems

What Does a Typical Day Look Like? Your day will revolve around managing marketing initiatives, driving SEO and content execution, coordinating campaigns, and improving operational efficiency across marketing systems.
You will:
Review marketing performance and SEO metrics
Coordinate content creation and campaign execution
Manage website updates and optimization initiatives
Collaborate with design and development teams
Build and improve AI-assisted marketing workflows
Monitor digital growth opportunities and reporting metrics
Support operational coordination across marketing initiatives
In essence: you are the person driving marketing execution, operational structure, and organic growth across the business.

Key Metrics for Success (KPIs) Organic traffic growth and SEO performance improvements
Consistency and quality of content production
Growth in engagement and digital visibility across channels
Marketing workflow efficiency and campaign execution
Website performance and optimization improvements
Effective implementation of AI-driven marketing systems

Interview Process Initial Screening Call
Recruiter Interview
Final Interview with Leadership
Offer & Onboarding

📌 Senior Marketing Manager (Ciudad Apodaca)
🏢 Pavago
📍 Ciudad Apodaca