We are seeking an experienced and results-driven **Sales and Marketing Manager** to lead our client acquisition efforts for a growing **Bankruptcy Law Firm**.
This position is responsible for developing and executing effective marketing strategies, overseeing the sales process, and directly managing the sales/intake team to ensure consistent client growth and high conversion rates.
**Key Responsibilities****Marketing Strategy & Campaign Management**- Design and implement multi-channel digital marketing strategies to promote immigration and bankruptcy services.
- Manage and optimize campaigns through **HubSpot**, **Google Ads**, and **Facebook Ads Manager**.
- Monitor and optimize campaign performance (CPC, CTR, CPL, Conversion Rates, etc.).
- Analyze and report on marketing KPIs and adjust strategy based on performance.
**Sales Team Leadership**- Lead, mentor, and manage the sales/intake team (e.g., client intake specialists, inside sales reps).
- Develop and implement sales scripts, objection-handling guides, and consultative sales techniques tailored to legal clients.
- Track sales performance metrics (conversion rate, call quality, speed to lead, etc.).
- Conduct regular coaching sessions and performance reviews to improve team productivity.
- Ensure timely follow-up on all leads and alignment with marketing efforts.
**Lead Generation & Funnel Management**- Build and maintain a high-performing sales funnel using **HubSpot CRM**.
- Implement and optimize lead scoring,



nurturing workflows, and sales automations.
- Identify bottlenecks in the sales pipeline and propose solutions.
- Collaborate with attorneys and intake staff to improve client onboarding experience.
**Brand and Online Presence**- Maintain a consistent and professional brand voice across all digital platforms.
- Manage firm presence on **Google Business**, **Facebook**, and other review and lead gen sites.
- Monitor social media and online reputation, responding to reviews and messages as needed.
**Required Qualifications**- 3+ years experience in **sales and marketing**, preferably in legal, healthcare, or professional services.
- 1+ year of experience managing a **sales or intake team**.
- Proficient in **HubSpot CRM**, **Facebook Ads**, and **Google Ads**.
- Data-driven with strong analytical skills and a deep understanding of marketing ROI.
- Strong leadership and coaching abilities.
- Excellent communication and interpersonal skills.
**Preferred Qualifications**- Experience in **bankruptcy law** is a strong plus.
- Knowledge of compliance in legal marketing and advertising.
**To Expedite Your Application, Please Have These Documents Ready**:- RFC (Constancia Fiscal ****)- Proof of address- CURP- Valid official ID- IMSS number (NSS)Pay: From $20,****** per monthApplication Question(s):- Are you available to start working full-time?
**Language**:- english (required)Work Location: In person

📌 Sales And Marketing Manager (Guadalajara)
🏢 Hrpv Mexico
📍 Guadalajara