SHEIN is looking for a
Senior Influencer Marketing Specialist
to lead influencer and creator campaigns that make an impact from finding the right talent to turning big ideas into campaigns that drive
buzz, engagement, and business results
.
What You'll Do:
Own influencer marketing strategy and campaigns from
concept to execution
.
Find and build relationships with
creators, influencers, celebrities, and talent
.
Lead negotiations and partnerships with talents, agencies, and managers.
Develop campaigns around
new launches, collections, events, pop-ups, activations, and seasonal moments
.
Turn creative ideas into campaigns that drive
awareness, engagement, traffic, and sales
.
Track campaign performance across key metrics such as
reach, engagement, views, conversions, ROI, EMV, and sales
.
Turn data into
clear insights and recommendations
to make the next campaign even better.
Stay ahead of
social trends, emerging creators, platforms, and content formats
.
Work closely with internal teams and external partners to make sure campaigns are delivered smoothly and on-brand.
What We're Looking For:
8+ years of experience
in influencer marketing,



digital marketing, social media, PR, or related fields.
Proven experience leading influencer campaigns within
fashion, beauty, lifestyle, retail, e-commerce, or consumer brands
.
Strong understanding of the
TikTok and Instagram creator ecosystem
.
Experience negotiating and managing relationships with
talents, agencies, and talent representatives
.
Strong analytical skills with experience measuring and optimizing campaign performance.
Excellent communication, negotiation, and stakeholder management skills.
Advanced English is required.
Strong understanding of
digital culture, social trends, and emerging talent
.
Creative, proactive, highly organized, and comfortable working in a
fast-paced environment
.
Experience with
global brands or international teams
is a plus.
If you live on social media, know the creator ecosystem, and can spot the next big trend before it blows up, this is your place. Join a fast-moving integral fashion and e-commerce company where ideas move fast and your work can reach millions of people.

📌 Senior Influencer Marketing Specialist (Xico)
🏢 SHEIN
📍 Xico