01 sep
|
Wonderful
|
Ciudad de México
01 sep
Wonderful
Ciudad de México
About The Role
We're looking for an experienced Regional Marketing Manager to build and scale Wonderful's brand, ecosystem, and market presence across their region, while contributing to our integral marketing strategy.
This is a high-impact opportunity for someone who thrives in fast-paced environments, can bridge strategy and execution, and enjoys building programs from the ground up. As the primary marketing leader in-region, you will act as a trusted business partner to the Regional General Manager (GM), ensuring marketing is fully aligned with regional business priorities and supports every stage of the customer lifecycle from awareness and demand generation through customer acquisition, expansion, advocacy and retention.
Key Responsibilities
Serve as the strategic marketing business partner to the Regional GM, developing and executing regional marketing plans aligned to business objectives and revenue targets.
Own and execute the regional marketing strategy, ensuring alignment across the entire customer lifecycle, including awareness, demand generation, pipeline acceleration,
customer marketing, advocacy and retention.
Plan and deliver integrated marketing programs that drive brand awareness, demand generation, pipeline growth and customer engagement.
Lead regional field marketing initiatives, including executive engagement, flagship events, customer programs, ecosystem and partner marketing, PR, content and strategic communications.
Partner closely with leadership, GTM team, Central Marketing teams to execute regional go-to-market initiatives and support revenue growth.
Localise global messaging, campaigns and product positioning to resonate with regional enterprise audiences.
Develop and execute account-based marketing (ABM) programs targeting priority enterprise accounts.
Build relationships with customers, partners, analysts, media and industry influencers to strengthen Wonderful's market presence.
Manage regional marketing budgets, agency relationships and
📌 Marketing, Mexico (Ciudad de México)
🏢 Wonderful
📍 Ciudad de México