About Brother Brother is a global organization with more than 115 years of history, recognized for delivering innovative solutions for the home, office, and industrial markets.
With more than 30 years of presence in Mexico, Brother Mexico operates under our general promise, “At your side,” with a commitment to simplifying and enriching the lives of our customers, employees, and communities.
Brother Mexico is seeking a Senior Director, Sales & Marketing to lead the commercial strategy and accelerate sustainable, profitable growth across our Consumer and Commercial businesses.
This executive role will have overall leadership responsibility for Sales and Marketing across the Printing & Solutions (P&S;), Labeling & Mobile (L&M;), Personal & Home (P&H;), and Industrial Printing (IP) portfolios, representing a business of MXN 2.5B+ in annual revenue.
The Senior Director will set the commercial direction for Mexico, strengthen our go-to-market strategy, expand market share, and build a high-performing Sales & Marketing organization.
As a key business leader,



this position will also work closely with senior stakeholders across Finance, Supply Chain, Customer Service, HR, and other functions, as well as Brother's regional and global headquarters, to shape priorities and position the Mexico business for its next stage of growth.

Commercial & Business Strategy
Own and lead the Sales & Marketing strategy for Mexico, with accountability for revenue growth, profitability, market share, and commercial performance.
Translate corporate priorities into clear annual and multi-year commercial strategies and execution plans.
Establish and deliver against annual and quarterly sales objectives across business segments and channels.
Drive disciplined management of pricing, commercial conditions, partner programs, incentives, and promotional investments.
Use business intelligence, customer insights, and competitive data to anticipate risks and unlock growth opportunities.
Sales & Marketing Lea

📌 Senior Director, Sales (Ciudad de México)
🏢 Brother México
📍 Ciudad de México