Virtual Digital Marketing Director (Ciudad de México)

Virtual Digital Marketing Director (Ciudad de México)

01 sep
|
Brother México
|
Ciudad de México

01 sep

Brother México

Ciudad de México

About Brother Brother is a global organization with more than 115 years of history, recognized for delivering innovative solutions across home, office, and industrial markets.
With more than 30 years of presence in Mexico, Brother Mexico operates under our global promise, "At your side," with a commitment to simplifying and enriching the lives of our customers, employees, and communities.
Brother Mexico is seeking a Marketing Manager to lead the development and execution of integrated marketing strategies that strengthen our brands, generate demand, support commercial growth, and expand our presence across key customer segments and channels.
This role will lead the local marketing agenda across product marketing, channel marketing, campaigns, digital, social media, product launches, and customer engagement, translating market and customer insights into clear strategies and measurable business results.
As a key partner to the Sales organization, the Marketing Manager will work closely with commercial leaders, Product, Finance, Operations,



regional and integral teams to ensure marketing priorities are fully aligned with business objectives.
The successful candidate will bring a strong combination of strategic thinking, commercial acumen, marketing expertise, analytical capability, and execution discipline.

Strategic Marketing
Develop and lead the Mexico marketing strategy based on business priorities, customer needs, competitive dynamics, and market opportunities.
Lead marketing strategies for product launches, seasonal initiatives, and key commercial priorities.
Partner closely with Sales and Product teams to align marketing strategy with revenue, channel, and customer objectives.

Lead the annual marketing plan and budget, ensuring investments are aligned with business priorities and measurable outcomes.
Develop and execute integrated marketing campaigns designed to generate awareness, demand, leads, and sales.
Lead end-to-end campaign execution, including creative d

📌 Virtual Digital Marketing Director (Ciudad de México)
🏢 Brother México
📍 Ciudad de México

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