As a remote-first company recognized by Forbes as one of America's Best Startup Employers and by Built In as a 2025 and 2026 Best Place to Work, we are a integral team of "Peeksters" who "Obsess Over Our Customers," "Accomplish Big Things," "Collaborate With Purpose," and "Get Better Every Day.

About the Role:
Peek is looking for a product-minded, data-driven, and growth-oriented Data Analyst - BI and AI to turn data into meaningful insights, reporting, and data-driven improvements. In this role, you’ll work at the intersection of business intelligence and the exciting new frontier of AI-enabled analytics, supporting Product, Operations, Marketing, and Leadership with high-impact insights.

You’ll help shape Peek’s analytics ecosystem by building dashboards, analyzing customer behaviors, identifying friction in key flows, and experimenting with AI tools to enhance how our teams interact with data. You do not need to be an ML engineer or train models from scratch. You should, however, be comfortable using AI tools thoughtfully, evaluating their output,



and helping turn promising use cases into practical workflows.

What You’ll Do:
1. Business Intelligence, Reporting & Insights:
- Design, build, and maintain dashboards and analytic tools using BI platforms such as Looker, Tableau, or Power BI.
- Partner with teams across Product, Operations, Marketing, and Finance to deliver data insights that drive business decisions.
- Analyze customer and user behavior patterns within core product flows (activation, conversion, engagement, retention) to support product and business decisions.
- Surface opportunities by evaluating funnels, drop-off points, friction patterns, and adoption trends.
- Contribute to metric definition and performance tracking for new features, enhancements, and business initiatives.
- Automate recurring reporting and data workflows using SQL, DBT, and lightweight scripting (Python or Apps Script).
- Ensure data quality, consistency, and reliability across

📌 Data Analyst (Hermosillo)
🏢 PEEK
📍 Hermosillo