30 ago
|
Spotlight Marketing and Branding
|
Xico
30 ago
Spotlight Marketing and Branding
Xico
*Check at the bottom for an additional hiring step.*
We're looking for an experienced
Google Ads Specialist with a proven track record generating leads for law firms.
This is not an entry-level role. We're specifically looking for someone who has personally managed Google Ads campaigns for legal clients and can demonstrate consistent lead generation results.
The #1 requirement
You have successfully generated
50+ qualified leads per month for a law firm through Google Ads
and can walk us through exactly how you did it.
What you'll be responsible for
Own and optimize Google Ads campaigns for law firms
Conduct keyword research and build high-intent search campaigns
Manage bidding strategies, budgets, negative keywords, audiences, and ad copy
Improve conversion rates and reduce cost per qualified lead
Work with landing pages and recommend CRO improvements
Set up and troubleshoot conversion tracking
Monitor lead quality, not just form submissions
Report on CPL, conversion rate, qualified leads, spend, and ROI
Continuously test and optimize campaigns to increase lead volume
You should have
4+ years of hands-on Google Ads experience
Direct experience running Google Ads for law firms
A track record of generating
50+ qualified legal leads per month
Experience managing meaningful monthly ad budgets
Strong knowledge of Search campaigns, bidding strategies, conversion tracking, GA4, and Google Tag Manager
Strong understanding of landing page conversion optimization
Ability to clearly explain why a campaign is or isn't performing
Excellent analytical and problem-solving skills
Strong English communication skills
Big plus
Experience with high-value legal practice areas such as personal injury, criminal defense, family law, immigration, estate planning, probate, or similar.
To Apply
In addition to applying through this platform, please email
fanny(at)mymarketer.com
with the subject line:
Google Ads Specialist Application
In your email, please include:
A short introduction about yourself and your Google Ads experience
The types of
law firms and practice areas
you've run Google Ads for
The
highest number of qualified leads you've generated for a law firm in a single month
The approximate
monthly ad spend and cost per qualified lead
for that campaign
What you personally handled, including campaign strategy, keyword research, ad copy, bidding,
We will consider anyone who applies properly for the position.
📌 Google Ads Specialist (Xico)
🏢 Spotlight Marketing and Branding
📍 Xico