Role Overview We are looking for a

Product Manager

to lead product planning and execution for the automotive portfolio in Mexico.

This role goes beyond traditional product management. We are looking for someone who can

independently assess the market, challenge assumptions, and drive product and pricing decisions based on a deep understanding of the Mexican automotive landscape

.

The ideal candidate is a

business‐oriented product leader

, not just a process executor, capable of translating market insights into clear and actionable product strategies.

Position Objective

Own the end‐to‐end product lifecycle for assigned vehicle lines in Mexico, ensuring strong competitiveness, profitability, and alignment with local customer needs. Act as the key bridge between global strategy and local execution,

adapting and challenging global inputs when necessary to fit the Mexican market reality

.

Key Responsibilities

Manage the

full product lifecycle

(launch, updates, pricing, positioning, phase‐out) for vehicle lines in Mexico. Define

market-driven product and pricing strategies

, grounded in local competition, customer behavior, and commercial objectives. Lead

new vehicle launches and lifecycle updates

, ensuring strong market positioning and dealer readiness. Develop and challenge

pricing structures, product mix, and value propositions

, balancing volume and profitability. Translate market intelligence into

clear product decisions

, not just analysis. Work closely with HQ to

align strategies while ensuring local relevance and competitiveness

. Drive cross‐functional coordination across

Marketing, Sales, Aftersales, Finance, Supply Chain, and Engineering

. Monitor and interpret

competitive landscape,



pricing evolution, and market trends in Mexico

. Build business cases based on

first-principles thinking

, not only existing tools or frameworks.

Required Experience

10+ years of experience in

automotive product roles (OEM)

. Proven experience managing

vehicle lines or product portfolios specifically for the Mexican market

. Direct involvement in: Product lifecycle management, vehicle launches and pricing and positioning decisions Experience working with

global/HQ teams

, with the ability to localize strategy. Strong exposure to

competitive analysis and market intelligence in Mexico

.

Critical Requirements (Must-Have)

Deep understanding of the

Mexican automotive market and competitive dynamics

. Demonstrated ability to make

independent product and pricing decisions

. Ability to

clearly explain the business logic behind decisions

(not just processes). Evidence of

challenging or adapting general strategies to local realities

. Hands-on mindset with strong

ownership of deliverables and outcomes

.

Technical Skills

Product Lifecycle Management (PLM) Pricing strategy and financial analysis Market intelligence and competitive benchmarking Forecasting and business case development

Core Competencies

Strong

critical thinking and problem-solving Ability to

question assumptions and think independently High level of

ownership and accountability Clear and structured communication Ability to operate in

ambiguous, fast-changing environments

What We Are NOT Looking For

Profiles limited to

regional/global coordination without local ownership Candidates who rely only on

established tools and frameworks without understanding their logic Purely

operational or execution-only profiles

📌 Product Manager - Automotive (Mexico Market Focus) (Nezahualcóyotl)
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📍 Nezahualcóyotl