About Us – Remote Talent LATAM At Remote Talent LATAM, we connect top-tier marketing professionals across Latin America with forward-thinking companies seeking remote talent. Our mission is to empower exceptional professionals in the region by providing access to career-defining opportunities with general organizations, while allowing them to work from where they thrive best. About the Client Our client is a respected, boutique digital growth firm serving businesses across Florida and beyond. They operate with a strong culture of freedom and responsibility : no micromanagement, no time clocks, and no junior-level expectations. The Senior Google Ads Strategist is a high-impact, senior-level position for someone obsessed with data, structure, tracking, and performance strategy . You will be responsible for diagnosing account health, architecting scalable Google Ads systems, and leading optimization strategies in high-stakes environments where performance truly matters. Key Responsibilities Architect & Build: Design, launch,



and scale highly structured Google Ads campaigns across Search, Display, YouTube, and Discovery . Tracking & Data Integrity: Own tracking implementation using GA4 and Google Tag Manager (GTM) to ensure clean, accurate data before any budget is deployed. Continuously test bid strategies, keywords, ad copy, audiences, and landing pages to improve ROAS and CPA. Cross-Functional Collaboration: Work closely with SEO, Web Development, and CRM teams to ensure post-click conversion optimization and full-funnel alignment. Performance Leadership: Proactively surface insights, risks, and opportunities, this role requires initiative, not direction. 8+ years of hands-on Google Ads experience , managing significant budgets for lead generation clients. Advanced expertise in Google Analytics 4 (GA4) and Google Tag Manager (GTM) (non-negotiable). Strong understanding of digital marketing "plumbing" (tracking, conversions, pixels, attribution). Excellent communicatio

📌 Senior Google Ads Strategist | Remote | LATAM Only | 83146 (Mérida)
🏢 Remote Talent LATAM
📍 Mérida