Digital Social Media (Guanajuato)

Digital Social Media (Guanajuato)

29 ago
|
A. N. Other
|
Guanajuato

29 ago

A. N. Other

Guanajuato

OUR JOB IS TO REVOLUTIONIZE THE STRATEGIC COMMUNICATION We are another.co , a integral communications agency founded in 2004. Revolution is in our DNA, and it guides every project we undertake. Every campaign, piece of content, and idea that comes from another aims to make a real impact. Digital Social Media Specialist Role Objective Lead the Social Media and Influencer strategy to strengthen brand relevance, drive conversation and engagement, and contribute to business objectives across the funnel. Qualifications Ability to define and lead the Social Media strategy (organic and paid) aligned with the marketing plan and commercial calendar. Ability to coordinate creative briefs and content guidelines, ensuring consistency in brand tone and messaging. Experience overseeing the creation and publishing of social media content (posts, stories, reels, lives, UGC). Ability to manage budgets allocated to Social Media and Influencers, ensuring efficiency and ROI. Conversational English. Basic knowledge of influencer marketing. Basic knowledge of Social Listening.



Basic understanding and analysis of KPIs: reach, engagement, views, traffic, and conversions. Responsibilities Define and lead the Social Media strategy (organic and paid) aligned with the marketing plan and commercial calendar. Develop the Influencers & Creators strategy (always-on and tactical campaigns). Identify, evaluate, and manage relationships with influencers, content creators, and brand ambassadors. Coordinate creative briefs and content guidelines, ensuring consistency in brand tone and messaging. Oversee the creation and publishing of social media content (posts, stories, reels, lives, UGC). Coordinate campaigns with agencies, platforms, and internal teams (Brand, PR, eCommerce). Monitor brand and competitor conversations through Social Listening. Analyze results and optimize performance based on KPIs: reach, engagement, views, traffic, and conversions. Manage budgets allocated to Social Media and Influen

📌 Digital Social Media (Guanajuato)
🏢 A. N. Other
📍 Guanajuato

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