Directive Consulting is the leading B2B performance marketing agency that delivers real revenue - not just leads. We use Customer Generation (a marketing methodology developed by us) to cut through the noise. Forget MQLs - we're here to drive pipeline, fuel SQLs, and scale brands that are serious about growth. From Paid Media and SEO/Content to CRO, RevOps, and Go-To-Market Strategy, we build marketing engines that win in SaaS and across B2B industries. We hire people who challenge the status quo and push campaigns past what's expected - sparking demand for bold, innovative brands. If you live for performance, love solving hard problems, and want your work to actually mean something, you'll fit right in. we're shaping the future of marketing. About The Role We're looking for a bold, strategic Programmatic Strategist - someone who thrives in the fast-moving world of SaaS and B2B marketing and knows how to make a big impact with budgets and even bigger ideas. The Programmatic Strategist is a crucial, client-facing role responsible for day-to-day management of our Programmatic clients,



including but not limited to campaign builds, optimization, and reporting across all Programmatic Channels (Display, Native, Video, Audio, etc). Data Integration: Leverage first-party and third-party data for precise audience targeting and segmentation. Planning and Setup: Develop and implement programmatic campaigns across various Demand-Side Platforms (DSPs) such as DV360, The Trade Desk, and others. Optimization: Continuously monitor and optimize campaigns to achieve performance and pacing goals. Reporting: Generate and analyze performance reports to provide actionable insights and recommendations. Troubleshooting: Quickly identify and resolve issues related to campaign performance and delivery. Client Relationship Management: Communication: Serve as the primary point of contact for clients, providing regular updates on campaign performance and strategy adjustments. Presentation: Pres

📌 Strategy Consultant (Benito Juárez)
🏢 Directive Consulting
📍 Benito Juárez