Location: Guadalajara, Jalisco, Mexico – Hybrid Employment: Full-time
English Level: Professional/Advanced English required
S. visa and availability to travel to the United States when required.
MezTal is looking for a creative, organized, and results-driven Growth Marketing Specialist to join our team and work directly with one of our U.based clients in the Senior Living technology industry .
In this role, you will own and execute day-to-day marketing initiatives focused on brand awareness, demand generation, and pipeline growth across the North American market .
You will work closely with the client's Growth, Sales, and Customer Success teams to develop go-to-market campaigns, manage digital channels, create content and visual assets, support industry events, and ensure marketing activities generate measurable business results.
based stakeholders and create content for the North American market, professional English communication skills are required .
Develop Account-Based Marketing (ABM) initiatives for priority accounts.
Manage marketing automation and CRM campaign processes.




Maintain campaign and lead data quality within the CRM.
Track campaign performance and contribution to pipeline.
Manage pre- and post-event marketing, including landing pages, email campaigns, invitations, and promotional materials.
Coordinate virtual and on-site logistics and work with external vendors when necessary.
Content Strategy & Management
Develop and execute a content strategy focused on brand awareness and lead generation.
Write, edit, and publish engaging SEO- and AEO-friendly content for the U.Repurpose content across social media, newsletters, campaigns, and other marketing channels.
Develop customer-focused content such as case studies, video testimonials, and success stories in partnership with Customer Success.
Graphic Design & Content Creation
Create visually engaging graphics, presentations, and digital assets for campaigns, events, and social media.
Develop and edit visu

📌 Growth Marketing Specialist (México)
🏢 Meztal
📍 México