This role supports a growing portfolio of physician-led businesses spanning healthcare, education, media, publishing, and professional services. Key brands include Pinnacle Business Academy, Mindful Practice Podcast, Phoenix Medical Spa, Phoenix Ascend Press, and related ventures. The idóneo candidate will focus on the day-to-day execution of the social media strategy.

Responsibilities:
· Build and maintain an organized content calendar across assigned brands and platforms.
· Create branded static graphics, short-form video/reels, promotional assets, engagement posts, and other platform-appropriate content.
· Write clear captions, hooks, calls to action, promotional copy, and audience-engagement copy that matches each brand.
· Repurpose podcasts, interviews, speaking appearances, webinars, articles, book content, educational material, and founder ideas into multiple social assets.
· Schedule and publish content consistently using approved workflows and platform tools.
· Maintain brand standards, including correct logos, colors, fonts, tone, audience, offer,



and CTA for each business.
· Support community engagement, including Facebook-group prompts, comments, audience interaction, and basic moderation where assigned.
· Coordinate with the Operations & Systems VA when campaigns require landing pages, forms, automations, lead capture, or backend changes.
· Maintain an organized content library and asset bank so approved material can be efficiently reused and repurposed.
· Track basic performance metrics such as reach, engagement, follower growth, clicks, inquiries, and lead-driving content, and summarize meaningful trends.

Must Have Skills:
· Strong social-media content planning and calendar-management skills; must be capable of maintaining a consistent cadence without daily prompting.
· Excellent copywriting for captions, hooks, CTAs, promotional posts, and engagement content.
· Strong Canva or comparable visual-design capability, with demonstrated ability to follow

📌 Social Media (México)
🏢 Hpo Outsourcing Professionals - Agency
📍 México