Role Overview The Junior Media Buyer is responsible for the day-to-day execution and maintenance of paid advertising campaignsacross platforms such as Meta Ads and Google Ads.
Key ResponsibilitiesCampaign Execution
- Build and launch campaigns according to provided instructions.
- Create campaigns, ad sets, ads, audiences, budgets, and targeting based on established campaign plans.
- Upload and organize creative assets.
- Add provided copy, headlines, descriptions, URLs, and tracking parameters.
- Make campaign edits requested by senior media buyers.
- Duplicate and modify campaigns when instructed.
Campaign QA
- Review campaigns before launch to ensure all settings match the provided instructions.
- Verify:
- Campaign objectives
- Budgets
- Audiences
- Placements
- Locations
- Ad creative
- Primary text
Daily Campaign Monitoring
- Check assigned accounts regularly for delivery and basic performance issues.
- Monitor whether campaigns, ad sets, and ads are spending as expected.
- Identify obvious issues such as:
- Campaigns not spending
- Ads being rejected
- Tracking errors
- Sudden delivery interruptions
- Incorrect budgets
Reporting & Data Collection
- Pull and organize requested campaign performance data.
- Report basic metrics such as:
- Spend
- Impressions
- CPM
- CTR
- CPC
- Leads
- CPL
Creative Management
- Upload new creative assets provided by the creative team.
- Ensure the correct creative is placed in the correct campaign.
- Verify creative dimensions, links, copy, and naming.
Following SOPs
- Follow media buying SOPs and established processes exactly.
- Complete assigned tasks according to deadlines.
- Use checklists to reduce execution errors.
- Document completed tasks when required.
Fluent conversational English is essential. Job Type: Full-time
Pay: $25,000.00 - $35,000.00 per month
Work Location: Remote
📌 Jr Media Buyer (México)
🏢 Conexión De Talento
📍 México
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