Our mobile-first products and machine learning-powered credit models look beyond credit scores, using over 250 real-time financial signals to recognize real potential. With millions of customers worldwide , we're not just changing how people access financial products — we're creating a new credit system that backs the working, whatever they're working toward. Launched in 2022, we've already helped thousands of customers access fair credit in moments of need — using alternative data and technology to serve those often overlooked by traditional lenders.

The Opportunity: Performance Marketing Manager We are seeking a Performance Marketing Manager to scale our mobile acquisition engine in Mexico. This role is responsible for deploying, measuring, and optimizing a multimillion-dollar advertising budget across channels such as Meta, Google App Campaigns, and DSPs. You will operate as both a hands-on media buyer and a highly analytical problem solver , owning performance end-to-end, from campaign setup to deep funnel optimization.

As the first dedicated performance marketing hire on Mexico, you'll partner with our existing agency while progressively bringing knowledge and capabilities in-house - with real traction already behind you and a mandate to push it much further. This is a remote role with a preference for individuals based in México or in a similar time zone. Own and mature the performance marketing function - building out processes, reporting, and experimentation frameworks on top of an already-live, scaling business.

Optimize for full-funnel performance , from impression to repayment behavior - improving CAC,



conversion rates, and LTV. Design and run rigorous experiments (A/B tests, incrementality tests, creative testing) to continuously improve performance, even in low-signal environments. Allocate and optimize budget dynamically based on performance, risk, and business priorities.

Drive creative strategy and iteration , translating performance data into actionable insights on messaging, formats, and audiences. Why You're a Great Fit 5–7 years of hands-on experience in mobile performance marketing , with ownership of campaign performance. ability to connect marketing performance to business outcomes (CAC, LTV, payback).

Experience working with SQL to analyze performance and generate insights independently. able to influence cross-functional stakeholders with data. Fluency in Spanish and English Nice to Have Experience in FinTech, lending, or credit-focused businesses Experience in Mexico or other emerging markets Experience with incrementality testing Familiarity with creative strategy at scale (UGC, iteration frameworks) Experience with DSPs and programmatic buying Experience optimizing for down-funnel outcomes such as approvals and repayment behavior Don't meet every qualification? What you'll get at Tilt Virtual-first teamwork: You'll get started with a WFH office reimbursement.

Find flexible health plans at every premium level, and substantial subsidies that stand up to general standards.

Paid global onsites : When you join us, it's not just another day at the [virtual] office, you're helping millions of hardworking people reach better financial futures.

📌 Performance Marketing Executive (León)
🏢 Tilt Finance
📍 León