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Job TitleProduct Marketing Lead (Saa S)Location
RemoteTime Zone
US Time Zones (EST–PST)Role OverviewWe are seeking a Product Marketing Lead to own and execute positioning, messaging, and go-to-market strategy for a B2 B Saa S product portfolio.
This is a hands-on role for a strategic marketer who enjoys writing, launching, and enabling cross-functional teams.
The idóneo candidate has strong Saa S experience, can simplify complex product capabilities (including AI-driven features), and thrives in a fully remote, execution-focused environment.Key ResponsibilitiesOwn and evolve product positioning, messaging frameworks, and value propositionsPlan and execute go-to-market strategies for new features, launches, and product updatesDevelop compelling customer-facing content including website copy, sales decks, product pages, and launch materialsTranslate technical and AI-powered capabilities into clear, differentiated customer valuePartner closely with Product, Sales, and Marketing to align roadmap, messaging, and enablementSupport Sales with training materials, battlecards,



and enablement assetsConduct ongoing competitive and market research to inform strategy and positioningRequired QualificationsProven experience in Product Marketing within a Saa S environmentStrong track record as a hands-on contributor who can both own strategy and execute deliverablesExceptional writing, storytelling, and communication skillsExperience collaborating closely with Product and Sales teamsNon-negotiable:Prior experience working fully remote, fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar), and experience working with US- or UK-based companies.
Candidates without this background will not be considered.Preferred QualificationsExperience marketing AI-powered or highly technical productsBackground in B2 B Saa S, preferably in growth-stage companiesExperience supporting Sales-led, Product-led, or hybrid GTM motionsExposure to agency environments or content-heavy marketing rolesTools & TechnologyCollaboration & Documentation: Slack, Google Workspace, NotionProject Management: Asana, Jira (or similar)CRM & Sales Enablement: Hub Spot, SalesforceAnalytics & AI Tools: Google Analytics, AI-assisted productivity and research toolsPlease NOTEIt is crucial that you complete the application form in full.
As part of the application process, you will be required to record a video.
If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process.
If you do not record a video, we will not be able to consider you for ANY open roles.

📌 Product Marketing Lead (Saas) (Aguascalientes)
🏢 Hire Hangar
📍 Aguascalientes