Description
At Ten, our ambition is clear: to become the most trusted service business in the world. As the global leader in lifestyle management and concierge services, we support high-net-worth members through a proprietary technology platform and a global network of expert teams. We are looking for a
CRM Manager
who will take ownership of our CRM strategy and execution across key global regions, driving both day-to-day excellence and long-term innovation. This is a high-impact role combining
strategic leadership, hands-on execution, and team management , idóneo for someone who thrives in a fast-paced, data-driven, and customer-centric environment.
What you’ll do
Own and drive CRM strategy
Lead the end-to-end delivery of CRM programs across
Americas, EMEA, LAC, and APAC Translate business goals and customer insights into clear CRM roadmaps and actionable plans Champion a
customer-first, value-driven CRM approach
across the organization Act as the regional point of contact and escalation for all CRM-related initiatives Execute and optimize campaigns
Oversee the planning, execution, and optimization of multi-channel CRM campaigns Drive lifecycle marketing initiatives including
acquisition, engagement, retention, and reactivation Implement and scale
test & learn frameworks
(A/B and multivariate testing) Continuously optimize journeys, segmentation, and messaging based on performance data Leverage technology and data
Work with leading CRM and marketing automation platforms ( e.g., Salesforce Marketing Cloud, Braze, Klaviyo or similar ) Use data (behavioral, transactional, preference-based) to drive
advanced personalization Partner with technical teams to improve data flows, integrations,



and tracking Monitor performance across key KPIs (engagement, conversion, retention, revenue) and translate insights into action
Note: Experience with Braze is a plus, but not essential — what matters is the ability to quickly learn and adapt to new CRM platforms during the onboarding period.
Lead and collaborate
Manage and develop CRM team members, fostering growth and high performance Collaborate with global stakeholders across marketing, product, and tech Act as a CRM subject-matter expert, promoting best practices and innovation Manage relationships with external vendors and CRM/ESP partners
Requirements
Proven experience as a
CRM Manager
or similar role, owning end-to-end CRM programs Strong hands-on experience with
enterprise-level CRM or ESP platforms
(such as Salesforce Marketing Cloud, Braze, Klaviyo, etc.) Experience with
Mailchimp is acceptable when combined with more advanced platforms Solid understanding of
customer lifecycle marketing, segmentation, and personalization strategies Strong analytical mindset with the ability to turn data into actionable insights Experience leading teams and working with global stakeholders Strong project management and communication skills Results-driven, proactive, and comfortable managing multiple priorities What success looks like Scalable, high-performing CRM programs that drive
measurable commercial impact Continuous improvement through testing, innovation, and data-driven decisions Strong alignment between CRM initiatives and broader business objectives A high-performing, engaged CRM team
Benefits
Grocery and food vouchers scheme. SGMM (Private Major Medical Insurance) and SV (Life Insurance).
Our culture At Ten, we are

📌 Crm manager (Celaya)
🏢 The Ten Group,llc
📍 Celaya