27 ago
|
MangoTalent
|
Ciudad de México
27 ago
MangoTalent
Ciudad de México
LATAM Contract: Full-time, Permanent
Work Modality: 100% Remote – CST Timezone
❗ Only CVs in English will be accepted
Role and Company Overview:
We are a US-based media agency helping businesses turn thoughtful media strategies into measurable results. The Performance Marketing Specialist owns the hands-on execution of paid digital campaigns across Google Ads, Meta Ads Manager, and related platforms. This is not an entry-level role — we're looking for someone with 1–2 years of real campaign experience ready to take on greater ownership over time.
Partner with Digital Specialists and Strategists to execute and manage paid digital campaigns across multiple client accounts
Build, update, and maintain campaigns in Google Ads, Meta Ads Manager, Microsoft Advertising, and other agency platforms
Monitor campaign pacing, spend, delivery, and performance against established objectives
Upload and quality-check campaign creative, budgets, targeting, naming conventions, URLs, bidding settings, and tracking parameters
Create, implement, and test UTM parameters, conversion events, pixels, tags, and related measurement elements
Maintain accurate records of campaign setup, approvals, technical configurations,
and changes
3 +years of hands-on experience building, managing, or optimizing paid digital advertising campaigns
~ Practical Google Ads experience including campaign structure, keyword research, setup, monitoring, and performance metrics — coursework or certifications alone do not satisfy this requirement
~ Hands-on paid campaign experience in Meta Ads Manager — organic social management or boosted posts alone do not satisfy this requirement
~ Working knowledge of campaign budgets, pacing, and core performance metrics (impressions, CTR, CPC, CVR, CPA, ROAS)
~ Ability to recognize when data, tracking, or campaign performance looks off and persist in investigating the cause
~ Clear written and verbal communication skills in English
~ Microsoft Advertising
GA4 and marketing analytics
Conversion tracking, pixels, events, and tag validation
Programmatic advertising or The Trade Desk
Basic HTML, CSS, or JavaScript
Agency experience supporting multiple clients
Software and Tools Used:
Google Ads
Microsoft Advertising
Google Analytics 4
📌 Online Specialist (Ciudad de México)
🏢 MangoTalent
📍 Ciudad de México