Business Development Leader (100% Remote)

Location: Remote

Type: Full Time

Schedule: Mon-Fri 7:00 am to 3:30 pm PST (Los Angeles Time). Break 12:00 am to 12:30 pm PST.

Hourly Rate: USD$7.00 to USD$8.00 (depending on experience).

About The Spanish Group.

The Spanish Group is an international document translation company providing professional translation services in over 90 languages. Created to meet the modern demands of general trade and immigration, we offer an affordable, reliable, and easy-to-use process—equally effective for personal documents and international business needs.

Our services are delivered with exceptional expertise, diligence, and confidentiality. This commitment to excellence has positioned The Spanish Group as one of the fastest-growing small businesses in the industry. Thousands of individuals and organizations worldwide trust us with their most sensitive and complex documents, and our track record reflects that trust.

About the Position.

We are seeking an experienced and strategic Business Development Leader to manage and grow our outbound sales and telemarketing initiatives.

This role is responsible for designing, executing, and analyzing business development campaigns, managing the Telemarketing team, and identifying new revenue opportunities across corporate, legal, immigration, educational, and nonprofit sectors.

The Business Development Leader works closely with executive leadership to transform strategic objectives into actionable campaigns, assign and monitor telemarketers, evaluate performance, and continuously optimize outreach efforts.

This is a hands-on leadership role combining strategy, analysis, team management, and execution.

Key Responsibilities.

1. Email Marketing & Cold Email Campaigns

- Build multi-touch, multi-channel outbound sequences (email + LinkedIn + phone) from scratch — you write the copy, you build the flows
- Own sender infrastructure: secondary domains, mailbox warm-up, SPF / DKIM / DMARC alignment, sending volume ramp, bounce and spam-complaint management
- Segment lists by ICP, persona, industry, and buying trigger; write persona-specific messaging (immigration attorney ≠ university registrar ≠ NGO program director)
- Run structured A/B tests on subject lines, first lines, CTAs,



and send timing — and document what won and why
- Maintain list hygiene: verification, suppression lists, unsubscribe compliance (CAN-SPAM / GDPR)

2. Retargeting, Nurture & Paid Demand

- Build and maintain retargeting audiences (Meta, Google, LinkedIn) from site traffic, quote abandoners, and past customers
- Design nurture and re-engagement flows for closed-lost, dormant, and one-time transactional customers
- Partner with Marketing on landing pages and offers; specify what you need for a campaign to convert
- Track cost per lead and cost per acquisition by channel and recommend where to scale or cut spend

3. Cold Calling & Sales Development

- Write and iterate call scripts, objection-handling frameworks, voicemail drops, and qualification criteria (BANT / MEDDIC or equivalent)
- Build target account lists and identify decision-makers using Apollo, ZoomInfo, LinkedIn Sales Navigator, or equivalent
- Personally make calls when validating a new script, segment, or offer — you do not hand untested motions to the team
- Live-listen and review recordings; coach on talk-to-listen ratio, discovery quality, and next-step commitment

4. Conversion Rate & Funnel Analysis

- Instrument the full funnel and report conversion at every stage: list → contact → reply → meeting → opportunity → closed
- Diagnose where the funnel is leaking and fix it with copy, targeting, offer, or process changes
- Build and maintain campaign dashboards in the CRM, Looker Studio, Google Sheets, or Excel
- Present campaign results and recommendations to executive leadership with a clear scale / adjust / kill recommendation

5. Team Leadership (Player-Coach)

- Assign telemarketers to campaigns based on segment fit and performance
- Set daily and weekly activity and outcome targets; run pipeline reviews
- Coach on conversion quality, not just volume
- Enforce CRM discipline: every activity logged, every stage accurate,



every lead dispositioned

Qualifications.

- 3–5+ years in B2B outbound demand generation, sales development, or growth marketing — not general sales management
- Hands-on ownership of a cold email program: you have personally built sequences, managed sending domains, and been responsible for reply-rate and deliverability numbers
- Hands-on cold calling experience: you have carried a dial or meeting quota yourself, not only supervised one
- Demonstrated funnel ownership: you can state, with real numbers, the conversion rates and pipeline you were responsible for in a previous role
- Experience managing or coaching an SDR / telemarketing team of 2+ people
- C1-level English (spoken and written) — you will be writing customer-facing copy for a US audience and presenting to US leadership
- Associate or Bachelor's degree in Business, Marketing, Communications, or a related field (or equivalent demonstrated experience)

Required Skills & Competencies.

· Strategic thinking with strong analytical skills

· Leadership and team management abilities

· Strong communication, persuasion, and presentation skills

· Results-driven mindset with attention to detail

· Ability to manage multiple campaigns simultaneously

· High level of organization, accountability, and follow-through

· Adaptability and continuous improvement mindset

· Professional discretion and confidentiality

Minimum System requirements.

· OS/Windows/Linux/Mac

· Intel i5 or similar.

· 500MB Hard Drive or higher.

· 6GB RAM (8GB is preferred).

Internet requirements.

· 25mb download or above.

· 5mb upload or above.

Equipment Requirements.

· Ergonomic Arm Rest.

· Large Monitor or Second Monitor.

· Ergonomic Chair.

· An area to work free of background noise.

Job Type: Full-time

Pay: $121.15 - $138.46 per hour

Expected hours: 40.0 per week

Application Question(s):

- If you were asked to launch a campaign targeting educational institutions for translation services, how would you structure it and what would you review in the first two weeks?

Education:

- Bachelor's (Required)

Experience:

- Business Development: 3 years (Required)

Language:

- English (Required)

Work Location: Remote

📌 Business Development Leader (100% Remote) (México)
🏢 The Spanish Group
📍 México