Remoto: Teletrabajo

Location: LATAMContract: Full-time, PermanentWork Modality: 100% Remote – CST TimezoneOnly CVs in English will be acceptedSalary: $1,900–$2,200 USD/monthRole and Company Overview:We are a US-based media agency helping businesses turn thoughtful media strategies into measurable results. Small, tight-knit team — high ownership, close collaboration with experienced strategists, and real room to grow.The Performance Marketing Specialist owns the hands-on execution of paid digital campaigns across Google Ads, Meta Ads Manager, and related platforms. This is not an entry-level role — we're looking for someone with 1–2 years of real campaign experience ready to take on greater ownership over time.Responsibilities:Partner with Digital Specialists and Strategists to execute and manage paid digital campaigns across multiple client accountsBuild, update, and maintain campaigns in Google Ads, Meta Ads Manager, Microsoft Advertising, and other agency platformsMonitor campaign pacing, spend, delivery, and performance against established objectivesRecognize unusual results or emerging risks and communicate findings to the appropriate strategist promptlyComplete defined campaign optimizations with strategist guidanceConduct keyword, audience, competitor, and pre-campaign researchUpload and quality-check campaign creative, budgets, targeting, naming conventions, URLs, bidding settings, and tracking parametersBuild and maintain client reporting dashboards in Looker StudioCreate, implement, and test UTM parameters, conversion events, pixels, tags, and related measurement elementsAssist with Google Tag Manager and GA4 implementation, validation, and troubleshootingUse AI tools appropriately to improve research, reporting, campaign production, and internal workflowsMaintain accurate records of campaign setup, approvals,



technical configurations, and changesCommunicate status, questions, mistakes, and emerging risks clearly and on timeRequirements:3 +years of hands-on experience building, managing, or optimizing paid digital advertising campaignsPractical Google Ads experience including campaign structure, keyword research, setup, monitoring, and performance metrics — coursework or certifications alone do not satisfy this requirementHands-on paid campaign experience in Meta Ads Manager — organic social management or boosted posts alone do not satisfy this requirementWorking knowledge of campaign budgets, pacing, and core performance metrics (impressions, CTR, CPC, CVR, CPA, ROAS)Ability to read dashboards and assess whether campaigns are pacing ahead of or behind planStrong attention to detail and commitment to accurate, on-time workAbility to recognize when data, tracking, or campaign performance looks off and persist in investigating the causeAbility to manage work across multiple clients and concurrent deadlinesClear written and verbal communication skills in EnglishCollaborative working style within established strategies, processes, and review proceduresNice-to-Have:Microsoft AdvertisingGoogle Tag Manager implementation or troubleshootingGA4 and marketing analyticsConversion tracking, pixels, events, and tag validationLooker Studio or another reporting and visualization platformProgrammatic advertising or The Trade DeskBasic HTML, CSS, or JavaScriptAPIs, workflow automation, or no-code integrationsPractical AI workflowsAgency experience supporting multiple clientsSoftware and Tools Used:Google AdsMeta Ads ManagerMicrosoft AdvertisingGoogle Analytics 4Google Tag ManagerLooker StudioThe Trade DeskUTM builders and conversion tracking toolsAutomation and no-code integration platformsAI-assisted research, reporting, and QA tools

📌 Paid Media Specialist (Ciudad de México)
🏢 MangoTalent
📍 Ciudad de México